Full-Time

Vice President

Marketing, Insurance and Annuity Products

Posted on 2/22/2025

Ameriprise Financial

Ameriprise Financial

10,001+ employees

Provides financial planning and advisory services

Fintech
Financial Services

Compensation Overview

$168.3k - $227.2kAnnually

+ Bonus + Commission + Long-term Incentives

Senior, Expert

Minneapolis, MN, USA

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Marketing

You match the following Ameriprise Financial's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • Bachelor's Degree or equivalent (4-years)
  • Active Series 7 and 24 or ability to obtain within 120 days (If multiple exams are required, they can be done consecutively and an additional 90-day window will be added after successfully passing each exam)
  • 10+ years of relevant marketing experience within financial services or insurance sales and marketing
  • 7+ years of leadership experience
  • Expertise managing, prioritizing, leading, and executing multiple projects coupled with strong attention to detail in a fast-paced environment
  • Ability to lead and motivate teams with diverse responsibilities
  • Strong, demonstrated verbal and written skills to articulate informed points of view to a variety of audiences
  • Self-starter with ability to work independently and think critically
  • There will be some travel associated with this role.
Responsibilities
  • Ensure programs are aligned with enterprise-wide priorities through proactive communication with key partners.
  • Accountable for overall program results including developing methods to track effectiveness of implemented programs/initiatives and providing program results to senior leaders with recommendations to sustain or improve results.
  • Develop advisor engagement strategies to include outcome focused themes, compelling sales and education content for advisors and wholesalers to drive growth initiatives.
  • Create product level sales strategies for Insurance and Annuities, delivered by wholesalers and advisors.
  • Be a liaison for cross-organizational requests for subject matter expertise on Insurance and Annuity products.
  • Strong partner with sales leaders to advocate for the wholesaler and advisor marketing needs to drive high awareness of key marketing resources to implement and leverage with advisors and their clients.
  • Lead the innovation and development of RiverSource programs that support the Ameriprise strategic priorities.
  • Build relationships with key internal and external partners.
Desired Qualifications
  • Ability to work as a leader within teams to motivate and collaboratively influence others
  • Strong knowledge of insurance and/or annuity products

Ameriprise Financial offers financial planning services and advice through a network of financial advisors. Their services include helping clients prepare for retirement, manage investments, and make informed financial decisions. Clients work with advisors to create personalized financial plans that address their specific goals and concerns, such as risk management and mortgage strategies. What sets Ameriprise apart from competitors is their focus on building long-term relationships with clients and providing tailored advice that considers both current and future financial needs. The company's goal is to empower individuals to achieve their financial dreams and live confidently in retirement.

Company Size

10,001+

Company Stage

IPO

Total Funding

$287.3M

Headquarters

Minneapolis, Minnesota

Founded

1894

Simplify Jobs

Simplify's Take

What believers are saying

  • Increased focus on digital financial planning tools enhances client engagement.
  • Growing demand for personalized financial advice aligns with Ameriprise's service model.
  • The rise of ESG investing supports Ameriprise's integration of ESG factors.

What critics are saying

  • Legal disputes over cash-sweep practices could lead to financial penalties.
  • Departure of advisors to competitors may impact client retention and growth.
  • Recruitment of new advisors may increase operational costs.

What makes Ameriprise Financial unique

  • Ameriprise offers personalized financial advice through a human advisor model.
  • The firm integrates ESG factors into investment strategies to meet client demand.
  • Ameriprise has been recognized as a Military Friendly Employer for eleven consecutive years.

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Benefits

Remote Work Options

Hybrid Work Options

Company News

Wealth Management
Feb 14th, 2025
Deals & Moves: LPL, Ameriprise Add Advisors Amid Mounting Legal Disputes

Ameriprise also announced Tuesday that financial advisor Jeff Impey had left LPL to join its branch channel division to partner "with a client-focused firm that offers extensive support and resources."

InvestmentNews
Feb 11th, 2025
LPL welcomes $630M sibling advisor duo from Corebridge

Meanwhile, Ameriprise Financial announced it has added Jeff Impey to its branch channel.

Yahoo
Jan 6th, 2025
Ameriprise Asks Judge to Toss Clients' Cash-Sweep Lawsuit

Four investors are suing Ameriprise in federal court in Minneapolis, accusing it of breach of fiduciary duty and contract, and saying it should have paid them a higher interest rate on uninvested cash.

Illumyfi
Jan 6th, 2025
25-Year Industry Veteran Brings $140 Million in Assets to Ameriprise Financial

MINNEAPOLIS-(BUSINESS WIRE)-Financial advisor Ben Fogarty, MBA, recently joined the branch channel of Ameriprise Financial, Inc. (NYSE: AMP) from LPL Financial with nearly $140 million in assets.

Twin Cities
Dec 22nd, 2024
Business People: Jan Malcolm, Brian Thun added to Blue Cross board

Ameriprise Financial, Minneapolis, announced that Jason Holt, an Ameriprise financial adviser with a practice in Wayzata, has received the 2025 Five Star Wealth Manager award by Five Star Professional, a third-party research firm.