D

DEPT

Data-driven online marketing agency storytelling

Account Manager - Paid Social, Mobile

Performance & Paid MarketingUpdated on Nov 11
Full-timeRemote in USA$60.1k - $70k /yr

About the Job

Requirements

  • At least 2 years of digital marketing experience, including at least 1 year in a client-facing role.
  • Hands-on experience with Apple Search Ads, Google Universal App Campaigns, Google Search, AppLovin, or similar mobile acquisition channels.
  • Familiarity with mobile measurement partners and mobile attribution concepts.
  • Strong understanding of mobile key performance indicators and app-install media-buying tactics.
  • Ability to manage multiple priorities in an organized and detail-oriented manner.
  • Strong analytical and problem-solving skills.
  • Clear written and verbal communication skills.
  • Ability to work independently and collaboratively.
  • Ability to learn new tools, platforms, and technologies quickly.

Responsibilities

  • Execute and optimize mobile app acquisition campaigns across Apple Search Ads and mobile ad networks for enterprise-level clients.
  • Serve as a mobile activation point of contact for assigned clients, responding to emails and participating in weekly status calls.
  • Manage budgets, pacing, and daily performance across assigned app-install campaigns.
  • Support channel expansion initiatives by assisting with strategy development and execution.
  • Build campaign structures, tracking links, benchmarks, and pacing plans.
  • Monitor performance metrics, identify irregularities, and surface optimization recommendations to internal teams and clients.
  • Troubleshoot attribution and tracking issues across mobile measurement partners and advertising platforms, ensuring data accuracy and proper setup.
  • Execute testing initiatives across creatives, audiences, placements, and platforms.
  • Maintain quality assurance standards to ensure campaigns are launched and optimized without errors.
  • Collaborate with internal teams, vendors, and platform partners to meet client goals.

Desired Qualifications

  • Experience managing or supporting campaigns on mobile demand-side platforms.
  • Comfort working with third-party tracking platforms such as AppsFlyer, Adjust, and Kochava.
  • Willingness to develop mobile app acquisition paid media skills, with strong paid digital marketing knowledge and hands-on experience in other verticals such as business-to-consumer, ecommerce, or business-to-business.

About the Company

DEPT

Data-driven online marketing agency storytelling

Expand is an online marketing agency that focuses on targeted advertising by avoiding irrelevant ads and telling a company’s story in the right place, at the right moment, to the right people. It uses data interpretation and modern techniques to craft campaigns that reach the appropriate audience, working with top online marketers in the country. As part of the international Dept network, Expand leverages a global team of about 600 professionals across Europe and the US who blend creativity, technology, and data to build brands, grow businesses, and make people’s lives easier. In short, Expand helps brands reach the right customers with meaningful, data-driven digital marketing within a wider ecosystem of services from Dept.

Company size
1-10
Company stage
Acquired
Total funding
Not listed
Headquarters
Amsterdam, Netherlands
Founded
2008

Recently Posted Jobs

Explore more opportunities at DEPT

See more jobs