Full-Time

Sr. Staff Product Manager-Creatives

Posted on 11/20/2024

The Trade Desk

The Trade Desk

1,001-5,000 employees

Demand-side platform for digital advertising

Data & Analytics
Consulting
Consumer Software

Compensation Overview

$149.9k - $214.9kAnnually

+ Stock-based Compensation + Sales-based Incentives + Commissions

Senior

Denver, CO, USA

Candidates must be residents of NY, CO, CA, and WA.

Category
Product Management
Product
Required Skills
Data Science
Product Management
Requirements
  • 10+ years of Product Management experience in the Creatives space where you demonstrated a sustained track record of making significant contributions to impactful projects.
  • Excellent communication/presentation skills both in large and small groups.
  • A sustained track record of making significant, self-directed, and end-to-end contributions to large and impactful projects.
  • Ability to solve complex, technical problems with creative solutions while managing tradeoffs.
  • Experience working with distributed teams.
  • Ability to solve complex, technical problems with practical, scalable solutions.
  • Durability and grit - sometimes solutions take creative thinking and multiple iterations while dependencies solidify. You try many different approaches to the right answer.
  • Entrepreneur -- you have a strong bias for action and use compelling, data-based arguments to convince others and generate progress with meaningful results.
  • Excellent listening and communication skills.
  • Ability to write detailed specifications that clearly articulate the ‘why’ behind the problem.
Responsibilities
  • Owning the strategy, roadmap and execution for Creative products.
  • Working closely with stakeholders across our Engineering, Data Science, and Business teams - helping to align on strategy and thinking through tradeoffs and customer impact.
  • Gathering customer requirements, designing prototypes, prioritizing and scoping releases that represent customers’ needs, and then working with the rest of the engineering team to bring those products to life and iterate on them over time.

The Trade Desk operates a demand-side platform (DSP) that enables advertisers to buy digital advertising space automatically. Clients, including advertising agencies and direct advertisers, use this platform to manage and optimize their campaigns across various channels like display, social media, mobile, video, and connected TV. The platform utilizes real-time bidding (RTB), allowing advertisers to purchase ad impressions through live auctions that occur as web pages load. The Trade Desk distinguishes itself from competitors by providing advanced technology and data analytics, ensuring transparency in campaign measurement and reporting. This transparency allows clients to make informed decisions about their ad spending and improve campaign performance. The company's goal is to empower advertisers with the tools and insights needed to optimize their digital advertising efforts effectively.

Company Stage

IPO

Total Funding

$80.2M

Headquarters

Ventura, California

Founded

2009

Growth & Insights
Headcount

6 month growth

7%

1 year growth

15%

2 year growth

31%
Simplify Jobs

Simplify's Take

What believers are saying

  • The Trade Desk's innovative technologies like UID2 and OpenPath position it as a leader in the evolving digital advertising ecosystem.
  • Strategic partnerships with major players like Fox and LG Ad Solutions expand The Trade Desk's reach and influence in the market.
  • The company's focus on privacy-conscious solutions aligns with global regulatory trends, potentially attracting more clients concerned with data privacy.

What critics are saying

  • The competitive landscape includes giants like Google and Amazon, which could impact The Trade Desk's market share.
  • The reliance on partnerships for technology integration may pose risks if these partnerships falter or if partners develop competing solutions.

What makes The Trade Desk unique

  • The Trade Desk's Unified ID 2.0 (UID2) offers a privacy-conscious alternative to third-party cookies, setting it apart in the digital advertising landscape.
  • Their platform's transparency in measurement and reporting provides clients with unparalleled insights into campaign performance, unlike many competitors.
  • The Trade Desk's extensive partnerships, such as with Fox and Hightouch, enhance its capabilities in audience targeting and campaign measurement across multiple channels.

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