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SmartAssets

SmartAssets

AI-powered asset management for ads

AI Engineer / Machine Learning Engineer

Full-Time
No salary listed
Senior
Master's, PhD
London, UK
Hybrid

About the job

Requirements
  • Extensive experience with version control tools, preferably Git.
  • Proficiency in Docker and container orchestration.
  • Advanced proficiency in Python and familiarity with AI and machine learning libraries such as TensorFlow, PyTorch, and Scikit-learn.
  • Strong understanding of algorithms, data structures, and software engineering principles.
  • Experience deploying AI models in a production environment.
  • Proven ability to collaborate effectively with cross-functional teams and manage project timelines.
  • Deep understanding of data science fundamentals and experience with statistical analysis.
  • Demonstrated experience leading and mentoring technical teams.
  • A Master's or Ph.D. degree in Computer Science, Artificial Intelligence, Data Science, or a related field, or equivalent practical experience.
  • Extensive experience applying theoretical knowledge in practical scenarios through traditional employment, freelance projects, open-source contributions, or coding bootcamps.
  • Demonstrated leadership experience in AI and machine learning projects.
Responsibilities
  • Lead the development and deployment of advanced AI and machine learning models to support and enhance workflows.
  • Collaborate with cross-functional teams to integrate AI technologies with other system components.
  • Ensure the scalability, efficiency, and robustness of AI solutions.
  • Oversee the maintenance and improvement of existing AI features, adapting to new technologies and methodologies.
  • Conduct and participate in code and design reviews to uphold high-quality standards.
  • Mentor and guide junior AI engineers, fostering a collaborative and growth-oriented environment.
  • Drive the analysis and measurement of ad-hoc studies, measuring marketing effectiveness and providing actionable insights.
Desired Qualifications
  • Experience with cloud computing platforms such as GCP and their AI services.
  • Familiarity with front-end technologies for AI-driven application development.
  • Advanced understanding of data engineering and the ability to work with large datasets.

About the company

SmartAssets is a SaaS platform that uses artificial intelligence to manage and optimize advertising content by analyzing a brand’s creative library, tagging assets at the creative component level, and predicting performance before spend. It connects with a brand’s advertising platforms to deliver performance analytics to creative and media teams, enabling real-time adjustments and data-driven optimizations. It differentiates itself with component-level tagging, pre-spend performance prediction, and instant creative adaptation within the Stagwell Marketing Cloud, aligning creative analytics with regulatory compliance and global brand consistency. Its goal is to shorten campaign launch times, reduce regulatory risk, and improve return on ad spend by unifying creative performance insights across brands from fintech to luxury cosmetics.

Company Size

1-10

Company Stage

N/A

Total Funding

N/A

Headquarters

London, United Kingdom

Founded

2023

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Simplify's Take

What believers are saying

  • Stagwell Q2 2026 net revenue rose 6%, funding more product expansion.
  • Marketing Cloud revenue grew 5.3% in 1Q26, showing demand for AI tools.
  • IBM, Adobe, Mondelez, and Heineken wins validate Stagwell's software-services bundle.

What critics are saying

  • Stagwell's 2025 reorganization into five segments risks SmartAssets getting buried inside Marketing Cloud.
  • Marketing Cloud adjusted EBITDA stayed negative in 1Q26, pressuring SmartAssets investment discipline.
  • Adobe and other enterprise marketing clouds can commoditize creative analytics by 2027.

What makes SmartAssets unique

  • SmartAssets tags creative components and predicts performance pre-spend, unlike generic DAM tools.
  • Stagwell Marketing Cloud embeds SmartAssets across media, creative, and brand workflows.
  • CES 2024 launch and 2026 site updates show continuing product investment.

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