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Arc'teryx Equipment

High-performance outdoor apparel and gear

Community Marketing Specialist

Marketing Generalist & ManagementUpdated on Nov 9
Full-timeGoyang-si, Gyeonggi-do, South KoreaNo salary listed

About the Job

Requirements

  • At least 3 years of experience organizing events and/or in direct-to-consumer community events.
  • Thorough understanding of Arc’teryx brand positioning and ability to communicate it clearly to consumers and partners.
  • Ability to build relationships and provide prompt, proactive, efficient, and courteous experiences.
  • Ability to multitask, prioritize, and plan several concurrent events.
  • Ability to work under pressure in a dynamic and changing environment.
  • Excellent written, presentation, verbal, and interpersonal communication skills.
  • Proficiency with Microsoft Office, including Word, Excel, and PowerPoint.
  • Fluency in Korean and business-level English.
  • Ability to accommodate a flexible work schedule and nonstandard hours for events.

Responsibilities

  • Conceptualize and execute outdoor community experiences to increase local brand awareness and engagement.
  • Develop and manage relationships with local partners, ambassadors, and KOLs, and identify new profiles through grassroots community engagement.
  • Coordinate community events and new store opening marketing projects with Korea Marketing and Retail teams, including ideation, planning, execution, and reporting of marketing activations.
  • Engage cross-functional partners, facilitate collaboration, and ensure event brand integrity across deliverables, including event and online promotion, social, and email assets.
  • Manage event budgets and contractual deliverables, ensuring programs are delivered efficiently and within budget.
  • Debrief on projects, document learnings and next steps, and gather stakeholder feedback to inform future event planning and improvement.
  • Measure event performance and community impact through relevant KPIs, feedback, and post-event reporting.
  • Coordinate sponsorship and vendor management during selected community and new store opening events, and act as the key vendor contact and liaison.
  • Own communications with cross-functional teams to announce and amplify community events and new store opening activations.
  • Host and coordinate experiences and events remotely in connection with selected community and new store opening events.
  • Create and build standard operating procedures for community events to improve planning and execution efficiency.

Desired Qualifications

  • Research and assess community marketing opportunities in future Korea markets.
  • Develop and execute a comprehensive market-specific strategy for community events, ambassador relationships, and KOL relationships.
  • Lead bespoke regional experiences in collaboration with the Marketing team.

About the Company

Arc'teryx Equipment

High-performance outdoor apparel and gear

Arc’teryx designs and sells premium outdoor clothing and gear for activities like mountain running, hiking, and climbing. Its product range includes jackets, pants, footwear, and accessories for men and women, sold through its website, own stores, and selected outdoor retailers. The gear emphasizes technical performance and durable materials to perform in extreme conditions, with seasonal launches such as lighter mountain-running gear. The company differentiates itself through meticulous design, advanced materials, and a direct-to-consumer plus wholesale model, paired with a strong reputation for quality. Its goal is to equip adventure enthusiasts with reliable, high-performance equipment and to foster a sense of community around outdoor activity, as seen in initiatives like Muslim Hikers.

Company size
1,001-5,000
Company stage
M&A
Total funding
Not listed
Headquarters
Vancouver, Canada
Founded
1989

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