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7-Eleven

Global convenience retail via franchising

Digital Merchandising Specialist - Media & Promotions

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeIrving, TX, USANo salary listedIn-person

About the Job

Requirements

  • A bachelor's or four-year degree is required.
  • Three or more years of relevant work experience are required.
  • Experience with a retail, delivery, marketplace, mobile-app, or omnichannel commerce business is required.
  • Experience with a content management system, promotional platform, offer-management tool, or digital asset workflow is required.
  • Expert knowledge of Microsoft Office, especially Excel, is required.
  • The candidate must be able to maintain detailed content accurately on a day-to-day basis.
  • Strong communication and cross-functional skills are required.
  • Critical thinking and problem-solving skills are required.
  • Proficiency in basic analytics is required.

Responsibilities

  • Coordinate the digital merchandising team’s promotion and marketing requests as a central point of contact.
  • Execute the digital 7-Eleven sales plan, including planning, offer setup, and validation.
  • Create the 7NOW CRM calendar using offer inputs from digital category owners, vendors, CRM, and internal stakeholders to support customer acquisition, sales growth, and a consistent customer experience.
  • Maintain and coordinate 7NOW in-app placement plans and in-flight promotional trackers.
  • Translate promotional ideas into digital marketing briefs covering offer copy, featured products, promotional dates, target audience, quantity limits, promo codes, legal language, deeplinks, and store or geographic eligibility.
  • Coordinate recurring promotional updates and new offer requests across seasonal, event-based, category, Gold Pass, and basket-level promotions.
  • Track offers from request through creative development, review, approval, launch, and completion.
  • Review and validate homepage banners, deal tiles, offer placements, push notifications, and related digital content before launch.
  • Review creative proofs and final assets, document revisions, and coordinate corrections with Marketing, CRM, Catalog, and Technology partners.
  • Identify and resolve issues with promo IDs, item or SLIN lists, store lists, location filters, offer setup, timing, or customer eligibility; provide after-hours support when needed.
  • Maintain organized source files, workbooks, creative references, store lists, and historical promotional records.

About the Company

7-Eleven

Global convenience retail via franchising

7-Eleven operates a global network of convenience stores that sell snacks, beverages, groceries, and fuel in some locations. It generates revenue primarily from in-store sales and franchising fees from franchisees, while pursuing growth through digital tools and services that streamline operations and improve the customer experience. The company differentiates itself with a large, worldwide store footprint, a strong emphasis on diversity and inclusion and veteran support, and a strategic push into digital transformation via its Global Center in India to create customer-focused, digitally enabled products. Its overall goal is to provide quick, easy access to everyday essentials and become more customer-obsessed through technology and a scalable franchising model.

Company size
10,001+
Company stage
IPO
Headquarters
Irving, TX
Founded
1927

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