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Stillwater Hospice

Hospice Marketer

Full-TimeUpdated on 10/23/2026
$55k - $65k/yr
Mid
Bachelor's
Rapid City, SD, USA
In Person
Growth & MarketingMarketing Generalist & Management

About the job

Requirements
  • Excellent communication and interpersonal skills.
  • Empathy and emotional intelligence.
  • Understanding of hospice philosophy and services.
  • A sales or marketing background; healthcare marketing is preferred.
  • Organization and time management skills.
  • Cultural sensitivity and community awareness.
Responsibilities
  • Build and maintain relationships with hospitals, physicians, nursing homes, assisted living facilities, discharge planners, social workers, and case managers.
  • Establish trust with local organizations, churches, senior centers, veterans groups, and community leaders.
  • Educate healthcare professionals and the public about hospice and palliative care, eligibility criteria, and the medical, emotional, and spiritual support services offered.
  • Host or participate in workshops, seminars, and health fairs.
  • Dispel myths and misunderstandings about hospice and palliative care.
  • Generate referrals through relationships and education.
  • Guide families and referral sources through the intake process.
  • Follow up in a timely manner to convert referrals into admissions.
  • Work with the admissions and clinical teams to ensure a seamless transition for patients.
  • Communicate patient and family needs gathered during initial outreach.
  • Develop and implement marketing plans aligned with organizational goals.
  • Analyze referral trends and territory performance.
  • Identify growth opportunities within the assigned territory.
  • Represent the organization's mission, core values, and services professionally.
  • Maintain a consistent brand image in the community.
  • Keep accurate records of outreach efforts, referral sources, and contacts.
  • Provide regular reports to leadership on marketing activities and outcomes.
Desired Qualifications
  • A bachelor's degree is preferred.
  • Healthcare marketing experience is preferred.

About the company

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