Becton Dickinson

Becton Dickinson

Global medical devices and diagnostics provider

Innovation Product Manager

Full-TimeUpdated on 9/22/2026
No salary listed
Senior
Bachelor's, Master's
Tempe, AZ, USA
Hybrid

At least four days per week in-office is required.

About the job

Requirements
  • A bachelor's degree in Marketing, Engineering, Business, or a related field is required.
  • At least 5 years of experience in product management, research and development, or strategic marketing within the medical device industry, with a strong focus on innovation or new product development, is required.
  • The role requires analytical, problem-solving, and strategic thinking skills.
  • The role requires communication, presentation, and interpersonal skills, with the ability to influence and collaborate with diverse stakeholders.
  • The role requires the ability to travel domestically and internationally as needed, approximately 20–30%.
Responsibilities
  • Develop strategic and tactical initiatives for a key product or market segment globally.
  • Prepare three-year strategic plans and annual marketing tactical plans covering market direction and growth, sales revenues, product lines, expenses, and profit and loss.
  • Develop strong tactical commercial plans that support strategic direction and business growth.
  • Build relationships with key customers, distributors, and field sales personnel.
  • Participate as a leader or key participant on product development teams, including upstream new product development programs requiring FDA Premarket Approval approval.
  • Contribute to clinical and regulatory strategy, including IDE study design and evidence planning.
  • Communicate with domestic sales forces and global marketing entities directly and through international marketing.
  • Identify and communicate market trends to division management and cross-functional teams.
  • Develop and implement comprehensive product marketing plans with strategic and technical components to meet revenue and margin targets.
  • Forecast market size, sales volume, and procedural demand using market models and analytics.
  • Develop and maintain a centralized master market model to ensure consistent assumptions across pipeline programs.
  • Monitor, interpret, and apply CMS and private payer reimbursement policy to inform upstream strategy and product requirements.
  • Identify reimbursement-related risks and opportunities and translate them into development and commercialization strategy.
  • Administer promotional and expense budgets.
  • Assume profit and loss responsibility for the product line where applicable.
  • Identify and develop marketing programs, sales tools, and promotions.
  • Prepare strategic plans for products or market segments.
  • Use data analytics to formulate and adapt key commercial strategies.
Desired Qualifications
  • A master's degree is preferred.
  • Experience supporting Premarket Approval-based product development programs and familiarity with IDE clinical study design.
  • Experience with products or services related to peripheral artery disease care.
  • Understanding of market and business dynamics within office-based laboratories and ambulatory surgery centers.
  • Strong understanding of CMS reimbursement and the private payer landscape, with the ability to translate policy into business strategy.
  • Experience in reimbursement, market access, or roles requiring interpretation of payer or government policy.
  • Proficiency in project management tools and methodologies.
  • Demonstrated experience bringing new medical devices to market.
  • Ability to identify unmet needs, define product requirements, and develop compelling value propositions.
  • Strong understanding of medical device regulatory pathways, including FDA and CE Mark.

About the company

BD is a global medical technology company serving hospitals, labs, and healthcare providers with products across BD Medical, Life Sciences, and Interventional. Its offerings include medication management and delivery devices, safe specimen collection and transport systems, and minimally invasive surgical instruments. Its products help safe medication administration, preserve specimen integrity for diagnostics, and enable less-invasive procedures, saving time and improving outcomes. BD differentiates itself with a broad end-to-end portfolio, global reach, and focus on quality, safety, and service to support care across regions; its goal is to improve patient outcomes, lower costs, and increase efficiency in care environments.

Company Size

10,001+

Company Stage

IPO

Headquarters

Franklin Lakes, New Jersey

Founded

1961

Get referred to Becton Dickinson

See people who can refer or advise you

Simplify Jobs

Simplify's Take

What believers are saying

  • BD’s Q3 fiscal 2026 revenue reached $5.0 billion, up 5.4% on September 10.
  • Arthur Hu joined BD September 30, 2026 to push AI-driven enterprise transformation.
  • Fairview deployed BD Vmax 160, and EMS launched semaglutide on BD’s pen platform.

What critics are saying

  • FDA’s April 30, 2026 El Paso warning letter threatens ChloraPrep and PurPrep supply.
  • July 31, 2026 intraosseous recall caused 75 complaints, 45 injuries, and four deaths.
  • Bard hernia mesh litigation and settlements keep draining cash and damaging BD’s trust.

What makes Becton Dickinson unique

  • BD owns deep hospitals-installed bases across diagnostics, drug delivery, and interventional devices.
  • BD Vmax 160 and Vystra tie automation and injection platforms to recurring workflows.
  • BD’s global quality and manufacturing footprint enables rapid cross-border product launches and scaling.

Help us improve and share your feedback! Did you find this helpful?

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

Tuition Reimbursement

Growth & Insights and Company News

Headcount

6 month growth

9%

1 year growth

9%

2 year growth

9%
PR Newswire
Sep 21st, 2026
Arthur Hu named BD's chief information and digital officer to drive AI adoption and transformation

BD has appointed Arthur Hu as executive vice president and chief information and digital officer, effective 30 September. Hu brings over 25 years of experience in global technology and digital transformation. He joins from Lenovo Group, where he served as senior vice president and global chief information officer. His responsibilities included leading digital technology, AI adoption and business transformation. Previously, he spent more than a decade at McKinsey & Company advising on technology and organisational transformation. BD chairman and CEO Tom Polen said Hu will help modernise the enterprise, embed AI into operations, and drive innovation. Hu will succeed Denise Russell Fleming, who retires at the end of 2026. BD is a global medical technology company with over 60,000 employees.

Yahoo Finance
Sep 14th, 2026
BD Vmax 160 robot debuts in US at Fairview to automate specialty and refrigerated medication fulfilment

BD announced that Fairview Health Services has become the first US health system to deploy the BD Vmax 160, a next-generation pharmacy automation robot. The system is designed to help manage the increasing complexity of specialty therapies and refrigerated medicines in high-volume, centralised outpatient pharmacy operations. Fairview operates one of the nation's largest health system pharmacy networks, filling an average of 20,000 prescriptions weekly across Minnesota through 25 outpatient pharmacies and mail-order services. The BD Vmax 160 introduces high-speed unit-of-use automation to the US market, transforming how boxed medications are stored, tracked, and fulfilled in central fill environments. The deployment builds on Fairview's existing investment in pharmacy automation technologies, including the BD Parata Max 2 high-speed vial filling robot.

Global Surgery Foundation
Sep 4th, 2026
GSF joins BCIU and BD for UNGA event on maternal safety during childbirth.

GSF joins BCIU and BD for UNGA event on maternal safety during childbirth. The Business Council for International Understanding will host Advancing Maternal Safety during Childbirth: Improving Recognition, Response and Care in New York on 24 September, in partnership with Becton Dickinson and Company and the Global Surgery Foundation. Background. Maternal mortality remains one of the clearest measures of whether a health system works. In 2023 an estimated 260,000 women died from causes related to pregnancy and childbirth, around 712 deaths each day, and the global maternal mortality ratio remained close to three times the level implied by Sustainable Development Goal target 3.1 for 2030. Postpartum haemorrhage is the leading cause of maternal death worldwide, and most of them are preventable with timely recognition and treatment. The pattern behind those figures is consistent. Women face delays in reaching caesarean section when it is clinically indicated. Once they are in a facility, the standard of monitoring they receive is often decades out of date. And when a woman begins to deteriorate, whether during a caesarean delivery or in the hours immediately afterwards, that deterioration is frequently recognised too late. The window in which intervention makes the difference between a routine recovery and a death is short, and it closes quietly. The event. On Thursday 24 September 2026, on the margins of the eighty-first session of the United Nations General Assembly, the Business Council for International Understanding (BCIU) will host an event on that gap in partnership with Becton Dickinson and Company (BD) and the Global Surgery Foundation. The three organisations approach the same problem from different vantage points: BD from the development of monitoring technology, BCIU from convening policymakers and business leaders around shared priorities, and the Global Surgery Foundation from programme experience in surgical, obstetric and anaesthesia care in low-resource and conflict-affected settings. The event runs from 11:30 to 14:00 at the Japan Society in New York and will bring together government officials, UN and WHO representatives, development banks and financing institutions, clinicians, academic institutions, private sector partners and patient advocacy groups. Participants will also join the livestream from around the world. Focus of the discussion. The discussion is built around three questions. The first is why caesarean safety and maternal monitoring deserve a place on the global health agenda at all, given how much of the maternal health conversation still stops at access. The second is what continuous monitoring and emerging AI-enabled tools can realistically contribute to earlier recognition of clinical deterioration, and what they cannot. The third is what it would take, in policy, clinical guidelines and investment, for evidence-based practice to become the routine standard of care rather than the exception. Panels and speakers. Two panels, moderated by the international journalist Femi Oke, will take those questions in turn. The first, on why caesarean safety and improved maternal monitoring are a global priority, brings together Dr Geoff Ibbotson, Executive Director of the Global Surgery Foundation; Dr C. LaToya Mason, Professor of Anesthesiology and Director of Obstetric and Gynecologic Anesthesia at the University of Mississippi Medical Center; and Professor Katsuo Terui, Department Head and Professor at Saitama Medical University General Medical Center. The second panel, on training, standards and system change for safer maternal care, features Dr Rajat Khosla, Executive Director of the Partnership for Maternal, Newborn and Child Health, and Dr Michael J. Scott, Professor and Chair of Anesthesiology and Perioperative Medicine at the University of Rochester Medical Center. Dr Ibbotson will close the session with key takeaways. Related programme work. The Global Surgery Foundation's contribution to the discussion draws on maternal health programmes already underway. Three flagship safe obstetric surgery projects, financed through SURGfund, address the same problem the event takes up: making surgical birth safer in the places where the risks are highest. Together they support 22,000 safer births in Nakuru, Kenya, more than 13,000 in Koshi, Nepal, and 30,000 in Kano, Nigeria. Each is implemented locally, with the Global Surgery Foundation providing financing, accompaniment, and an implementation platform. Obstetric Safe Surgery in Nakuru County is implemented by Jhpiego, in partnership with AIC Kijabe Hospital and in collaboration with the Kenya Ministry of Health. Nepal OSSC is implemented by the Nepal Society of Obstetricians and Gynaecologists, in collaboration with the Ministry of Health and Population. Making Caesarean Section Safe in Kano is implemented by the Africa Centre of Excellence for Population Health and Policy at Bayero University, in collaboration with the Kano State Ministry of Health. All three rest on the same premise as the event itself, that safer surgical birth depends on trained teams, current standards and systems that recognise deterioration early. How to attend. In-person attendance is by invitation only. The session will be livestreamed, and registration for online attendance is available through the event website. Sources for the figures cited above: UNFPA and UN MMEIG, Trends in maternal mortality 2000 to 2023; A roadmap to combat postpartum haemorrhage between 2023 and 2030 (WHO, 2023).

Yahoo Finance
Aug 18th, 2026
Wall Street analysts give Becton, Dickinson a 'moderate buy' rating despite 12% earnings decline forecast

Becton, Dickinson and Company shares have gained 19.6% over the past year, slightly trailing the S&P 500's 20.4% rise. However, in 2026 year-to-date, the stock has outperformed with a 20.2% gain versus the index's 13.7% advance. The medical technology company, valued at $50.5 billion by market cap, manufactures medical supplies, devices, laboratory equipment, and diagnostic products. It has outpaced the iShares U.S. Medical Devices ETF, which declined 9.5% over the past year. BDX's shares rose 3.8% on 6 August after reporting third-quarter results. Adjusted earnings per share of $3.23 exceeded analyst expectations of $3.14, whilst revenue of $5 billion surpassed the $4.9 billion forecast. Among 16 analysts covering the stock, the consensus rating is "Moderate Buy", comprising seven "Strong Buy" ratings and nine "Holds".

PR Newswire
Aug 17th, 2026
BD names Gary Sorsher chief quality officer as Jeff Silvestri retires after 25 years

BD has appointed Gary Sorsher as executive vice president and chief quality officer, effective 8 September. Sorsher brings over 30 years of experience in quality leadership at medical technology companies, most recently serving as chief quality officer at Edwards Lifesciences. The appointment follows the announcement that Jeffrey Silvestri, senior vice president and global head of quality, will retire in October after more than 25 years with BD. Silvestri joined the company in 1998 and has been instrumental in strengthening BD's quality foundation. Tom Polen, BD's chairman, CEO and president, emphasised that quality is central to earning trust with customers and patients. He expressed confidence in Sorsher's ability to advance quality excellence across the organisation.