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DiDi Global

Ride-hailing + delivery mobility platform

Strategy Business Partner Senior Manager

Marketing Generalist & ManagementPosted on Nov 11
Full-timeMonterrey, Nuevo Leon, MexicoNo salary listedIn-person

About the Job

Requirements

  • At least 6 years of experience in strategy and planning or business analytics.
  • At least 3 years of experience as a people manager.
  • Proven experience in campaign management, preferably in a business-to-business-to-consumer or food service/technology environment.
  • Strong project management skills and the ability to manage multiple campaigns simultaneously.
  • Fluency in English and Spanish.

Responsibilities

  • Lead a team responsible for creating and executing the restaurant strategy for Monterrey, with strong decision-making responsibility in user strategies.
  • Implement the full life cycle of restaurant campaigns, integrating digital and offline components.
  • Work with restaurant partners to define attractive promotions that consider their needs and business goals.
  • Collaborate with the commercial and sales team to craft value propositions and pitches that drive restaurant engagement.
  • Develop 360-degree campaign strategies and align touchpoints and channels to maximize effectiveness.
  • Partner with operations and product teams to ensure campaign feasibility and seamless execution.
  • Monitor campaign performance and make data-driven adjustments to optimize results.

Desired Qualifications

  • Experience in campaign management in a business-to-business-to-consumer or food service/technology environment is preferred.

About the Company

DiDi Global

Ride-hailing + delivery mobility platform

DiDi Global operates a mobility technology platform that connects riders with drivers for private car rides, taxis, and carpooling, and also offers bike-sharing, food and grocery delivery, logistics, and automotive services for drivers. The app matches a user’s ride or delivery request with available partners and processes payments within the platform, while also offering financing, leasing, and maintenance for drivers in some regions, and financial products like loans or insurance in certain markets. It differentiates itself by offering a wide range of mobility, delivery, logistics, and financial services all in one ecosystem, plus a large international footprint and support for driver-partners. Its goal is to be a one-stop app that handles rides, deliveries, freight, and financial services end to end.

Company size
10,001+
Company stage
IPO
Headquarters
Dongcheng District, China
Founded
2012

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