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Betway

Online sports betting and casino gaming platform

Senior Group Category Manager - Marketing

Procurement & SourcingConfirmed live in the last 24 hours
Full-timeLondon, UKNo salary listedHybrid

About the Job

Requirements

  • Clear, confident written and verbal communication, with the ability to break down complex ideas.
  • A collaborative approach to working with cross-functional teams.
  • Strong organisational skills and the ability to manage multiple projects simultaneously.
  • Exceptional attention to detail and commitment to high-quality work.
  • Adaptability in fast-moving environments.
  • At least 5 years of procurement experience, with strong exposure to Marketing and Media categories.
  • Deep understanding of media buying, agency models, and marketing ecosystems.
  • Strong Excel and data analysis skills; experience with business intelligence tools is a plus.
  • A Bachelor’s degree in Supply Chain Management, Business Administration, or a related field.
  • Strong interpersonal and communication skills to influence stakeholders.
  • Proven ability to lead.
  • Experience in process improvement and implementing procurement best practices.
  • Familiarity with procurement metrics and performance tracking.
  • Skill in managing relationships across departments and geographies.
  • Expertise in negotiating complex contracts and managing supplier agreements.

Responsibilities

  • Own and deliver the global category strategy for Marketing, Media, and Ad Tech, aligned to business objectives.
  • Develop short-, mid-, and long-term category plans based on market intelligence, supplier benchmarking, and demand analysis.
  • Drive cost optimisation, value creation, and innovation across the marketing supply base.
  • Build a robust pipeline of sourcing initiatives and renewals.
  • Lead sourcing across digital media, including programmatic, paid social, and search.
  • Lead sourcing across ad technology platforms, including demand-side platforms, data platforms, and marketing technology tools.
  • Lead sourcing across creative, brand, and performance marketing agencies.
  • Develop and implement digital media and ad technology sourcing strategies in partnership with Marketing teams.
  • Ensure alignment between global strategy and regional execution.
  • Lead end-to-end sourcing events, including requests for proposals, requests for quotations, and tenders, from specification to contract execution.
  • Negotiate complex commercial models, including media pricing, agency retainers, and incentive structures.
  • Secure contractual terms that balance cost, quality, and risk.
  • Act as a trusted commercial partner to Marketing, Growth, and Commercial teams.
  • Influence senior stakeholders to align on category strategies and sourcing decisions.
  • Collaborate with Finance and Legal to ensure benefit delivery, contract compliance, and financial transparency.
  • Ensure all procurement activity aligns with internal policies, governance, and risk frameworks.
  • Manage supplier risk, compliance, and audit readiness.
  • Track and report cost savings and value delivery, supplier performance, budget adherence, and variance reporting.
  • Identify and support improvement initiatives in sourcing processes, policy, guidance, and reporting.
  • Prepare and present regular reports to the Group Head of Procurement on strategic initiatives, savings, and compliance.

Desired Qualifications

  • In-depth knowledge of sports betting markets, including odds calculation, betting types, and market trends.
  • Previous experience in the online gaming or casino industry, with a strong understanding of player behaviour and industry regulations.
  • Familiarity with gambling regulations and compliance requirements in various jurisdictions.
  • Experience developing and executing customer retention strategies.
  • Certified Institute of Procurement and Supply, Certified Professional in Supply Management, or equivalent procurement certification.
  • Project management certification, such as Project Management Professional, is an advantage.
  • Experience in a multinational or group-level procurement environment.
  • Ability to balance cost, quality, and risk in procurement decisions.
  • Strong analytical skills to interpret data and drive strategic decisions.
  • Ability to identify trends, risks, and opportunities in procurement activities.
  • Ability to align procurement goals with broader business objectives.

About the Company

Betway

Online sports betting and casino gaming platform

Betway is a global online sports betting and casino gaming operator, providing wagering on football, esports, cricket, horse racing, and other major sports alongside casino and live dealer games. The company operates under Malta Gaming Authority licensing and partners with clubs such as Arsenal, Chelsea, and Manchester City. What sets Betway apart is its sponsorship footprint across top-tier sports, including Formula 1. The goal is to deliver secure, entertaining betting and gaming experiences to customers worldwide.

Company size
Not listed
Company stage
Not listed
Total funding
Not listed
Headquarters
Guernsey
Founded
2006

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