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WVU Medicine

Academic health system

Community Outreach Representative - North

Business Development & PartnershipsUpdated on Nov 10
Full-timeNo salary listed

About the Job

Requirements

  • An associate's degree in healthcare, business, marketing, or a related field and two years of experience related to Medicare Advantage, or a high school diploma or equivalent and four years of experience related to Medicare Advantage.
  • A valid driver's license.
  • Strategic thinking and attention to detail around relationships, sales, and retention.
  • Knowledge of regulations governing Medicare Advantage and DSNP sales.
  • Demonstrated ability to build and maintain relationships.
  • Proficiency with Microsoft Office.
  • Understanding of the Medicare Advantage sales process and experience working with a CRM system.
  • Ability to work in a fast-paced environment and to learn new content quickly, with knowledge of the Medicare industry and DSNP population.
  • Ability to sit, stand, walk, and use standard office equipment for extended periods.

Responsibilities

  • Develop and maintain favorable relationships with surrounding community organizations.
  • Plan and facilitate outreach activities, special events, and presentations to generate quality sales leads in support of the health plan’s sales and membership growth goals and increase awareness of the health plan’s presence in the community year-round, with greater emphasis around the AEP timeframe.
  • Coordinate event logistics, including reserving space, communication, distributing materials, facilities support, and coordination with marketing to support proper event advertising.
  • Build relationships with community influencers and gatekeepers to venues where Peak Health Medicare Sales Agents can prospect and engage with the senior population.
  • Ensure market comprehension of and adherence to Medicare marketing guidelines and compliance regulations.
  • Assist the Sales/Production Lead with certain programs involving the external agent force around sales and retention.
  • Deliver Medicare educational presentations at community events.
  • Work with provider groups on co-op marketing.
  • Track results and return on investment on local marketing and community efforts.
  • Collaborate with internal and external stakeholders to achieve intended results.
  • Work closely with the Director of Medicare on certain sales and retention programs.
  • Determine event type as defined by CMS and file events appropriately with CMS based on the Managed Care Marketing Guidelines.

Desired Qualifications

  • A WV State Health Insurance License in good standing.
  • Two years of experience in a Medicare environment, including Medicare Advantage and DSNP, with strong relationships in the Medicare industry, including community partners, gatekeepers, provider relationships, and key influencers within the community.
  • DSNP (Dual Special Needs) experience.

About the Company

WVU Medicine

Academic health system

WVUMedicine is an academic health system serving West Virginia and the surrounding region. The system operates hospitals, clinics, specialty programs, emergency care, research, and medical education through an integrated network. It serves patients, families, referring clinicians, students, researchers, and regional communities. Its operating model centers on clinical care, hospital operations, ambulatory services, education, research, and shared system support. Teams work across nursing, physicians, allied health, research, technology, facilities, administration, and patient services. Work depends on coordination among clinical, operational, technical, and support teams across its care settings and communities.

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