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Funko

Licensing-based producer of pop culture collectibles

Senior Creative Director - Brand & Marketing

Brand & Creative MarketingConfirmed live in the last 24 hours
Full-timeBurbank, CA, USA

About the Job

Requirements

  • 10–12 years of progressive creative marketing experience.
  • A bachelor's degree in Marketing, Art, or Design, or equivalent experience, is required.
  • Demonstrated experience leading and developing a high-performing team.
  • Experience designing and implementing a creative marketing organizational structure.
  • Experience developing cross-functional partnerships and leading with authority and influence.
  • Experience leading a team of creatives across design, copy, photo, and video; experience both doing and leading the work is critical.
  • Deep experience and interest in social media, including content and storytelling needs across multiple channels such as Instagram, TikTok, and X.
  • A genuine interest in pop culture and knowledge of toys, collectibles, and fandoms such as anime, gaming, and Disney.
  • Digital-native capabilities, along with experience in in-real-life creative expression, in-store creative, and activations at major conventions and events.
  • Experience as a team leader who can bring out the best in diverse teams.
  • Content editing experience, understanding both the big picture and details.
  • Experience writing and editing content pieces.
  • Ability to learn quickly and handle multiple projects and responsibilities.
  • A coherent point of view on the Creative Brand department's future growth.

Responsibilities

  • Own and steward Funko's visual brand identity, personality, and tone of voice, ensuring consistency and elevation across teams, channels, and geographies and institutionalizing brand guidelines within the organization and with licensor and retail partners.
  • Lead Funko brand creative from concept through execution, delivering innovative work aligned with brand positioning, the Brand Marketing Calendar, licensed-partner needs, and channel specifics.
  • Oversee creative and production across consumer-facing touchpoints, including social media, funko.com, paid media, retail, events and experiential, campaigns, product launches, and internal and company content.
  • Partner with Brand and Product Marketing, PR and Communications, Social Media and Influencer Marketing, and sales-channel owners to build campaigns that elevate brand presence and meet commercial goals.
  • Develop relationships with product creative teams to create a cohesive fan experience connecting product and brand storytelling.
  • Lead, mentor, and inspire a creative team across design, copy, photo/video, and studio; foster innovation, collaboration, and craft; and drive hiring, training, and development.
  • Drive ideation and translate conceptual ideas into visual expression that resonates with target audiences.
  • Set objectives, key results, processes, and workflows for an organized, effective creative group, including team bandwidth and assignments.
  • Identify needs and manage creative outsourcing and agency relationships.
  • Represent creative vision and art direction at the executive level with corporate teams and external partners.

Desired Qualifications

  • Experience leading creative marketing for a global brand is highly preferred.
  • Interest in new tools, technologies, and industries.

About the Company

Funko

Licensing-based producer of pop culture collectibles

Funko creates licensed pop culture collectibles, including Pop! vinyl figures, plush, apparel, board games, and more, by securing licenses from major studios and IP holders. It turns popular franchises into physical products sold through retailers and its own store, often releasing limited editions to boost demand. Its distinguishing features include a very large catalog of licenses (over 900 from more than 250 providers) and the iconic Pop! vinyl line, along with an ecosystem that includes acquisitions (Loungefly, Mondo) and digital collectibles (NFTs) to broaden its reach. Its goal is to turn current pop culture moments into widely accessible physical and digital collectibles, growing revenue through licensing, exclusive items, and brand partnerships.

Company size
1,001-5,000
Company stage
IPO
Headquarters
Lynnwood, WA
Founded
1998

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