Junior Performance Marketing Manager
About the job
- Proficiency with Meta Ads, Google Ads, and TikTok Ads.
- Ability to interpret complex data and turn insights into concrete actions.
- Fluent English.
- Responsibility, autonomy, and proactivity.
- Strong communication skills.
- Define and execute performance marketing strategies across digital platforms, including Meta Ads, TikTok Ads, and Google Ads.
- Monitor, analyze, scale, and optimize campaign performance to ensure objectives are met and exceeded.
- Collaborate with the Design teams to align marketing activities with the company's overall objectives.
- Conduct A/B tests and experiment with new approaches to continually improve campaign performance.
- Stay up to date with the latest trends and practices in digital marketing.
About the company
GeroDigital focuses on performance digital marketing to help brands in Portugal, Spain, and Italy reach their business goals and strengthen their digital presence. It aligns every action to a measurable customer objective, keeps efforts simple by prioritizing what matters most, and pairs core capabilities with external specialists when needed. The company emphasizes clear, results-driven campaigns, practical decision-making, and straightforward messaging aimed at tangible outcomes. Its goal is to improve clients' digital performance and strategic positioning while delivering measurable results that satisfy both the client and their customers.
Company Size
11-50
Company Stage
N/A
Total Funding
N/A
Headquarters
N/A
Founded
2017
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Simplify's Take
What believers are saying
- GeroDigital plans a 25% headcount increase by late 2025.
- Management targets 40% annual growth through 2030, signaling aggressive demand expectations.
- Its Best Workplaces Portugal 2025 recognition supports recruiting in Porto during the expansion phase.
What critics are saying
- GeroDigital depends on paid-media platforms; Google and Meta policy changes can crush margins quickly.
- International expansion into the UK and France raises execution risk against entrenched agencies by 2026.
- Lead-generation agencies face commoditization; client churn can trigger immediate revenue collapse if campaigns underperform.
What makes GeroDigital unique
- Since 2017, GeroDigital focuses solely on high-quality lead generation performance marketing.
- The firm specializes in Google Ads, Facebook Ads, Instagram Ads, and native ads.
- It serves health and energy clients, including Sanitas, Divina Pastora, Widex, and Bludental.
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Benefits
- Health Insurance
- Hybrid Work Options
- Professional Development Budget