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Charlotte Tilbury

Luxury beauty brand selling skincare, makeup

Senior Global Influencer Manager

Brand & Creative MarketingConfirmed live in the last 24 hours
Full-timeLondon, UKNo salary listedIn-person

About the Job

Requirements

  • Extensive experience in influencer marketing within beauty, fashion, or entertainment; makeup and fragrance experience is considered ideal.
  • Strong networking and relationship-building skills.
  • A keen interest in beauty and fashion, and an avid following of relevant news and social trends.
  • Excellent verbal and written communication skills.

Responsibilities

  • Develop a global strategy to identify new advocacy and grow existing advocacy, use an appropriate mix of influencer communities to drive awareness, brand love, conversion, key performance indicators, and VIT.
  • Develop and manage end-to-end influencer campaigns across colour, fragrance, and holiday campaigns, including framing campaign strategy, developing timelines, curating talent, devising regional playbooks, and generating global wrap reports.
  • Provide post-campaign reporting and monthly global analysis to inform future campaigns, ensuring regions provide accurate local data for a global perspective.
  • Build a global influencer squad to create ongoing content and act as brand ambassadors by identifying suitable profiles, negotiating rates and deliverables, managing contract development, maintaining relationships, and providing reporting in collaboration with regional teams.
  • Maintain an overview of influencer activities, guide local teams toward VIT results, connect markets that can benefit from other markets’ influencer activations, and develop influencer relationships in new regions to extend colour, fragrance, and holiday advocacy and credibility.
  • Represent the brand and manage relationships with influencer partners, talent managers, media, and social network contacts.
  • Manage the global colour, fragrance, and holiday influencer budget, drive tactical global activations, and recommend ideal campaign budget splits to markets.
  • Capture and track organic influencer content and build an asset bank for the Social Media team to use across platforms.
  • Support the Affiliate Team in recruiting for the Magic Beauty Stars social commerce program, working with regional teams.
  • Work with cross-functional global marketing and social teams to include influencers in key global campaigns, support selection and contract negotiation, and consider VIT and key performance indicators.
  • Use social listening tools such as Traackr and Dash Hudson, and provide organized reporting, recaps, and presentations.
  • Act as a strategic thought partner and leader within the Global Marketing Team and provide influencer marketing support to all markets.

Desired Qualifications

  • Makeup and fragrance experience.

About the Company

Charlotte Tilbury

Luxury beauty brand selling skincare, makeup

Charlotte Tilbury Beauty Ltd. is a luxury beauty brand that offers skincare, makeup, and fragrance. Its products use premium formulations sold through direct-to-consumer channels and retail partners, supported by virtual consultations and in-store appointments. The brand differentiates itself with prestige positioning, celebrity endorsements, strong digital presence, and omnichannel experiences. Its goal is to lead the premium beauty market by expanding worldwide distribution and encouraging repeat purchases.

Company size
1,001-5,000
Company stage
Acquired
Total funding
$1.2B
Headquarters
London, United Kingdom
Founded
2012

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