P

Publicis Groupe

Runs advertising and digital transformation services

Global Strategy Director

Full-TimeDeadline 7/16/27
No salary listed
Expert
London, UK
HybridPrimarily office-based four days per week; occasional international travel may be required.
Growth & MarketingMarketing Generalist & Management

About the job

Requirements
  • Deep working fluency in Ehrenberg-Bass and How Brands Grow principles, with the ability to apply them to evaluate and challenge strategic recommendations.
  • Demonstrable media planning and strategy experience, including international exposure.
  • Strong analytical skills and proficiency in media planning tools.
  • Experience building global approach frameworks that allow for local nuance.
  • Passion for data-led insights and multi-media channel planning; familiarity with Marketing Mix Modelling and other predictive or analytic methodologies.
  • Strong written and verbal storytelling ability, with experience turning business activity into clear, compelling case studies.
  • Strong strategic judgement to assess the quality and rigour of strategies developed by others.
  • Comfort operating in a governance and oversight capacity, focused on process adherence, quality control, and capability-building rather than day-to-day delivery.
  • Experience designing or delivering training, or producing written guidance, for regional or divisional teams.
  • Fluency in English.
  • Willingness to travel internationally on occasion.
Responsibilities
  • Support the wider capability transformation agenda by upskilling client and agency teams on strategic frameworks, tools, and processes.
  • Work with Global Mars Petcare and divisional clients as they build transformation capabilities within Mars.
  • Provide Global Mars and Petcare leadership with consistent, structured visibility into work across the network, enabling effective consultation with Pet Nutrition, Royal Canin, MVH, and Champion.
  • Build and maintain working relationships with divisional client and strategy leads, serving as the primary channel for the global team to gather visibility, context, and stories from the business.
  • Drive best practice across the network by developing or delivering training and guidance to regional teams and codifying approaches that work in one division for application elsewhere.
  • Surface and build a bank of case studies from work across the four businesses, writing first drafts or directing others to do so.
  • Assist the Global Strategy Lead with strategic initiatives from the Client CMO’s office as needed.
  • Ensure divisional processes are followed consistently, flagging and helping resolve deviations.
  • Act as the connective link between the Global Petcare strategy team and the four divisional businesses, maintaining live oversight of strategic work across the network.
  • Evaluate divisional strategy and outputs against Ehrenberg-Bass, How Brands Grow, and Mars’ Laws of Growth principles, providing quality checks and constructive challenge and potentially assisting teams as they write their strategies.
  • Navigate complex, matrixed stakeholder relationships across global and divisional teams with diplomacy and discretion.
  • Represent global perspectives to senior leadership and divisional teams through structured presentations and communication.
  • Use PowerPoint to create structured reporting, guidance documents, and leadership updates.
Desired Qualifications
  • Additional languages are a plus.

About the company

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company Size

10,001+

Company Stage

IPO

Headquarters

Paris, France

Founded

1926

Get referred to Publicis Groupe

See people who can refer or advise you

Simplify Jobs

Simplify's Take

What believers are saying

  • Growth is holding up: July 2026 results showed 4.7% organic net revenue growth in the first half.
  • Data work is expanding: Publicis agreed in May 2026 to buy LiveRamp and its data collaboration business.
  • International experience has a formal route: WorkYourWorld gives approved Publicis employees up to six weeks abroad annually.

What critics are saying

  • Accounts are vulnerable: Publicis' top 100 clients generated 58% of 2025 revenue, with short-notice contract exits.
  • Employees face continuing reorganization: July 2026 results reported €76 million restructuring costs, up from €63 million.
  • Expansion adds interest costs: September 2026 LiveRamp financing priced €500 million of bonds with a 4.125% coupon.

What makes Publicis Groupe unique

  • Agency collaboration has financial backing: Publicis unifies profit accounts and gives each global client one accountable leader.
  • Epsilon connects ads to purchases: its CORE ID uses transaction data rather than third-party cookies.
  • Leadership continuity is unusual: Arthur Sadoun is only Publicis Groupe's third CEO.

Help us improve and share your feedback! Did you find this helpful?

Benefits

Remote Work Options

Hybrid Work Options

Training Programs

Company News

AD HOC NEWS
Jun 25th, 2026
Publicis updates its sustainability-linked credit facility, shares in focus among European ad stocks

Publicis refreshes its €2 billion sustainability-linked revolving credit facility with extended ma

LiveRamp
May 18th, 2026
Publicis to acquire LiveRamp | News | LiveRamp

Publicis to acquire LiveRamp to accelerate data co-creation for smarter agents

GlobeNewswire
May 17th, 2026
Publicis to acquire LiveRamp for $2.2B to accelerate data co-creation for AI agents

Publicis Groupe has agreed to acquire LiveRamp, a global data collaboration platform, for $2.2 billion in an all-cash transaction at $38.50 per share, representing a 29.8% premium to LiveRamp's closing price on 15 May 2026. LiveRamp connects over 25,000 publisher domains and 500+ technology partners across 14 markets, enabling brands, retailers and media platforms to unify and activate data securely. The company has 1,300 employees and delivered a trailing five-year compound annual growth rate of 13%. The acquisition will position Publicis as a leader in data co-creation, enabling clients to build more intelligent AI agents by combining multiple data sources securely. Publicis has raised its 2027-2028 growth objectives to 7-8% for net revenue and 8-10% for headline earnings per share. The transaction is expected to close before year-end 2026, subject to regulatory and shareholder approvals.

Currency Media Ltd
Apr 21st, 2026
Fabric Social sold to Publicis Groupe UK with revenues exceeding $17M

Mayo-born entrepreneur Niall McGarry has sold Fabric Social to Publicis Groupe UK, a division of the world's largest communications group. The company reported revenues of £13 million (€14.9 million) in the 12 months to March 2026 and employed 110 people at the time of sale. Fabric Social was profitable and served blue-chip clients in Britain including Sky, Subway EMEA, Currys, Morrisons, Just Eat, Autotrader, Holland & Barrett and Vodafone. The company also operated a smaller Irish business as a retained social agency. Financial terms of the deal were not disclosed.

Adweek
Apr 2nd, 2026
Publicis acquires 160over90, declares sports marketing its 'next big bet

Publicis Groupe has acquired sports marketing agency 160over90 from WME Group for an undisclosed sum, positioning sports as its "next big bet" for growth. The deal is pending regulatory approval. Founded in 2001, 160over90 employs over 670 people across the US, UK, EMEA and APAC, working with global brands on major sporting events including the Super Bowl, Olympics and World Cup. The agency will join Publicis Sports, led by CEO Suzy Deering. Publicis is forming a partnership with WME to enable collaborations between its agencies and WME's talent roster. The acquisition follows Publicis' purchases of sports agencies Adopt and Bespoke in 2025 and creator marketing agency Influential in 2024. Publicis reported $17.18 billion in net revenue in 2025, up 5.6% year-on-year.