PRP Wine International, Inc. markets wine through personalized tasting experiences and direct customer relationships. Wine consultants host in-home, virtual and private events where guests sample selections, learn about producers and order bottles suited to their preferences. The company’s model blends beverage retail, education, hospitality and relationship-based sales rather than operating a conventional grocery or liquor-store chain. Regional teams support consultants and customers across the markets in which PRP conducts tastings and delivery. Service delivery depends on clinical, operational and administrative teams working across its care settings.
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