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Spekit

Just-in-time sales enablement within workflows

Senior Manager - Content & Communications

Brand & Creative MarketingConfirmed live in the last 24 hours
Full-time

About the Job

Requirements

  • Seven to ten years of experience in content marketing, communications, or editorial roles at a B2B SaaS company, including ownership of content strategy.
  • A portfolio of thought leadership and storytelling work.
  • Hands-on experience with public relations and earned media, in-house or through an agency.
  • Experience building social strategy and writing for executives.
  • Fluency with AI tools such as Claude and ChatGPT, paired with strong editorial judgment.
  • Experience producing video and audio content, including using AI tools to script, edit, and scale production.
  • A working understanding of SEO and AEO and how content drives discovery.
  • Experience managing agencies and freelancers and maintaining a high quality bar.
  • Ability to translate product and technical concepts into stories buyers care about.
  • Comfort operating in a fast-moving startup where the playbook is still being built.
  • Familiarity with sales enablement, revenue teams, or the broader go-to-market space is preferred.
  • Experience with HubSpot, Webflow, or similar tools is a plus.

Responsibilities

  • Own Spekit's content strategy across the buyer and customer journey, from first touch through adoption, advocacy, and expansion, mapped to personas and funnel stages.
  • Audit existing content, identify gaps, and build a content roadmap tied to campaigns, launches, and pipeline goals.
  • Turn Product Marketing positioning and audience insights into compelling narratives, points of view, and thought leadership.
  • Write and produce flagship assets, including research reports, guides, ebooks, point-of-view pieces, customer stories, video, and podcasts, using AI to script, edit, and scale production.
  • Set the quality standard for AI-assisted content by directing tools, editing critically, and ensuring published content is human, on-brand, and useful; balance SEO and AEO needs with writing for people.
  • Own social strategy and execution, including the content calendar, social listening, community engagement, and building the LinkedIn presence of the CEO and leadership team.
  • Own public relations and earned media as a secondary focus, including bylines, podcasts, speaking opportunities, awards, media relationships, and communications plans for announcements and product launches.
  • Define the use of each channel and determine when messages should be delivered as email, social posts, blogs, or press releases.
  • Partner with Demand Generation on campaign content and Product Marketing on launches, ensuring each launch contributes to a broader story.
  • Partner with Customer Success to capture and tell customer stories and turn outcomes into proof points across content.
  • Own voice and tone and steward the brand style guide, working with AI tools and agency partners to maintain consistency across web, social, events, and ads.
  • Manage agencies and freelancers, and measure engagement, organic and AI search visibility, share of voice, and content influence on pipeline.

Desired Qualifications

  • Familiarity with sales enablement, revenue teams, or the broader go-to-market space.
  • Experience with HubSpot, Webflow, or similar tools.

About the Company

Spekit

Just-in-time sales enablement within workflows

Spekit provides just-in-time coaching and enablement for revenue teams by surfacing personalized, context-specific training directly inside a seller’s workflow. It works by integrating with tools like CRMs, sales engagement, and conversation intelligence platforms to surface resources such as revenue plays, battle cards, and cheat sheets exactly when reps need them. This avoids context switching and aims to improve data quality and forecasting hygiene while reducing disruptions to productivity. The goal is to speed up deal cycles, improve sales execution, and increase revenue by embedding relevant knowledge where sellers work.

Company size
51-200
Company stage
Series B
Total funding
$59.9M
Headquarters
Denver, CO
Founded
2018

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