Full-Time

Vice President

Alliances & Strategic Partnerships

Posted on 9/6/2024

Hootsuite

Hootsuite

1,001-5,000 employees

Social media management and marketing platform

Data & Analytics
Consumer Software
Entertainment

Compensation Overview

CA$216k - CA$289kAnnually

Senior, Expert

Boston, MA, USA + 6 more

More locations: Seattle, WA, USA | Toronto, ON, Canada | Chicago, IL, USA | New York, NY, USA | Atlanta, GA, USA | Vancouver, BC, Canada

Category
Business Development
Business & Strategy
Required Skills
Product Management
Requirements
  • Advanced level of related experience or equivalent combination of education and experience
  • Extensive senior partnership and/or product experience, preferably in high-growth and fast-paced B2B SaaS environments
  • Exemplary track record as people leader who has consistently built, led and developed high performing teams
  • Experience building strategic partnerships, working with API’s, executing commercial agreements, and recruiting new partners at scale
  • Commitment to Results: consistently achieves results, demonstrating high performance, and challenging self and others to deliver results.
  • Accountability: holds self and others accountable to meet commitments
  • Negotiation: successfully obtains commitment to a solution or idea, while maintaining integrity and relationships
  • Open Communication: you are able to clearly convey thoughts, both written and verbally, listen attentively and ask questions for clarification and understanding
  • Inclusive Leadership: Builds inclusive, cohesive teams which apply diversity to achieve common goals
  • Play to Win: Capably delivers results through others, is good at establishing clear direction, helping others achieve their best work
  • Long Range Planning: Identifies key issues and relationships relevant to achieving a long-range goal or vision; Builds an integrated plan for course of action to accomplish this vision
  • Enablement: Challenges and supports others to create results but also develop new capabilities. Successfully develops the capacity and capability of team and individuals on the team.
Responsibilities
  • Provide executive leadership to the team that is responsible for the growth and management of Hootsuite’s relationships with our social networking partners. This includes Facebook, Instagram, LinkedIn, Twitter, Tiktok and other social networks Hootsuite’s customers use.
  • Set and achieve a strategy, vision, and objectives for the Global Alliances & Strategic Partnerships function in partnership with Product, Development, Sales, and Product Marketing functions.
  • Responsible for managing and building the revenue associated with our partners, developing revenue targets, managing pipeline, and forecasting in collaboration with sales leadership.
  • Manage, recruit and retain a strong cross functional team chartered to deliver a best in class experience for our key partners. This includes selection, coaching, mentoring, development, performance management and all other people-management practices.
  • Provide a framework and direction to the team when designing partnership plans, joint roadmaps and commercial agreements with our Alliances partners.
  • Own the creation, evolution and communication of Hootsuite’s Alliances and product partnership strategy - aligned with our mission, business goals, and customer needs.
  • Provide leadership and frameworks in building and refining scalable processes, models to manage Alliances strategy and drive efficiency, effectiveness, and collaboration with other teams.
  • Lead and oversee complex contract negotiations, working with legal counsel as required.
  • Guide and direct the Solution Architect function to drive direct revenue through the sale of custom integrations and identify, where appropriate, a path to product from SA-devised integrations.
  • Oversee the product management & development of proprietary apps by 3rd Parties including those built by customers, developers, system integrators, and other partners.
  • Create conditions to attract and foster a community of developers that build on the Hootsuite platform; support developers as they build and maintain apps & integrations.

Hootsuite is a platform designed for managing social media, helping businesses enhance their online presence and drive growth through effective marketing strategies. Users can create, schedule, and publish content across various social media channels from a single dashboard, making it easier to maintain a consistent online presence. The platform includes features like AI-generated captions and hashtags, which assist users in crafting engaging posts, and a unified inbox that consolidates messages and comments from different networks, streamlining customer interactions. Hootsuite stands out from competitors by offering advanced analytics that provide insights into both paid and organic performance, allowing businesses to measure their social media effectiveness comprehensively. The goal of Hootsuite is to empower businesses of all sizes to optimize their social media efforts, improve customer engagement, and ultimately increase their revenue.

Company Stage

Debt Financing

Total Funding

$240.2M

Headquarters

Vancouver, Canada

Founded

2008

Growth & Insights
Headcount

6 month growth

0%

1 year growth

0%

2 year growth

-2%
Simplify Jobs

Simplify's Take

What believers are saying

  • Acquisition of Talkwalker enhances Hootsuite's analytics and social listening capabilities.
  • Growing demand for AI-driven tools aligns with Hootsuite's AI capabilities.
  • Recognition in TrustRadius' 2023 Best Of Awards highlights strong customer focus.

What critics are saying

  • Emerging competitors like TikTok's Symphony Creative Studio challenge Hootsuite's market share.
  • Integration risks from Talkwalker acquisition could disrupt operations.
  • Increasing marketing costs for SMBs may reduce spending on platforms like Hootsuite.

What makes Hootsuite unique

  • Hootsuite offers a unified social media inbox for streamlined customer engagement.
  • The platform provides AI-generated captions and hashtags to enhance content creation.
  • Hootsuite's advanced analytics offer comprehensive insights into social media ROI.

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Benefits

Remote Work Options

Hybrid Work Options

Disability Insurance

INACTIVE