Simplify Logo

Full-Time

Senior Director

Media and Organic Discovery

Posted on 4/3/2024

Peloton

Peloton

1,001-5,000 employees

Connected fitness products and immersive classes

Automotive & Transportation
Hardware
Consumer Software
Enterprise Software
Biotechnology
Consumer Goods
Entertainment

Compensation Overview

$248.5k - $323.1kAnnually

+ Bonus + Equity + Stock Purchase Plan + Parental Leave + Tuition Reimbursement

Senior

New York, NY, USA

Category
Social Media Marketing
Social Media Strategy
Social Media
Required Skills
Communications
SEO
Excel/Numbers/Sheets
Requirements
  • 12+ years of media and SEO experience
  • Experience working for a subscription company
  • Experienced team leader
  • Analytical mindset
  • Proficiency in Excel/Google Sheets
  • Strong interpersonal and communication skills
  • Project management skills
  • BA degree required; MBA a plus
Responsibilities
  • Drive incremental subscriber growth
  • Oversee Connected Fitness and App media strategy
  • Support annual and quarterly planning
  • Lead team of integrated media planners and growth creative strategists
  • Partner with agencies for channel execution
  • Lead Organic Discovery
  • Optimize lead capture and conversion rate
  • Deliver plans and performance updates

As a leader in connected fitness, Peloton Interactive offers a comprehensive fitness ecosystem that integrates advanced equipment, intuitive software, and dynamic content. This approach not only makes fitness accessible and convenient but also fosters a supportive community atmosphere, making it an exemplary workplace for those passionate about health and technology. Working here, employees can contribute to transforming exercise experiences worldwide while collaborating in an innovative and inclusive environment.

Company Stage

IPO

Total Funding

$2.2B

Headquarters

New York City, New York

Founded

2011

Growth & Insights
Headcount

6 month growth

0%

1 year growth

-8%

2 year growth

-23%

Benefits

Comprehensive health & life benefits

Supporting families

Future planning

Education

Product discounts

Supporting our communities

INACTIVE