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Nexstar

Owns and operates numerous U.S. stations

Digital Executive Producer

News Reporting & Digital JournalismConfirmed live in the last 24 hours
Full-timeSacramento, CA, USA$75k /yr

About the Job

Requirements

  • Proven leadership in a digital news environment, with experience managing people and performance.
  • Strong editorial judgment with the ability to lead in a breaking news environment.
  • Track record of driving audience growth through content strategy and execution.
  • Deep understanding of search engine optimization, analytics, and social platforms.
  • Experience working across video, streaming, and digital storytelling formats.
  • Ability to influence across teams and lead without rigid organizational boundaries.
  • Three years of digital experience is a plus.

Responsibilities

  • Lead and help grow a high-performance digital team.
  • Set the vision, standards, and daily expectations for digital performance.
  • Create accountability around metrics, content quality, and editorial judgment.
  • Identify gaps and actively train the team in video, social media, search engine optimization, and analytics.
  • Serve as a key voice in daily editorial decision-making alongside broadcast leadership.
  • Ensure digital is present early in story conception, not just at the end.
  • Push for stronger, smarter story framing that works across all platforms.
  • Hold the newsroom accountable to multiplatform execution.
  • Partner with show executive producers, assignment editors, and producers to extend the life of every story.
  • Create seamless workflows between linear, digital, and streaming platforms.
  • Ensure broadcast content is consistently optimized and repurposed for digital and connected TV.
  • Drive the evolution toward vertical video.
  • Eliminate gaps where content is left underutilized or audience opportunities are missed.
  • Work in lockstep with the executive producers to build and grow FOX40+ streaming.
  • Identify daily opportunities for live, near-live, and on-demand content on streaming.
  • Support and strategize the promotion of FOX40+ across all platforms.
  • Lead a newsroom-wide approach to social media, not just a digital team function.
  • Establish clear expectations for how content is created and distributed on social platforms.
  • Train and guide newsroom staff to produce content that performs natively on each platform.
  • Stay ahead of trends and ensure FOX40 is competitive in emerging formats.
  • Oversee homepage strategy, editorial prioritization, and identification of content that, when packaged correctly, will resonate on digital platforms.
  • Use real-time and long-term analytics to guide decisions and adjust strategy.
  • Drive measurable growth in engagement, loyalty, and reach.
  • Establish clear key performance indicators and ensure consistent performance against them.

Desired Qualifications

  • Track record of digital and social media growth.

About the Company

Nexstar

Owns and operates numerous U.S. stations

Nexstar operates the largest portfolio of local TV stations in the United States, owning 197 stations that air in many markets and are affiliated with major networks. It earns revenue from selling advertising time and from retransmission fees paid by cable and satellite providers that carry its signals. Beyond traditional TV, it owns digital media properties and runs NewsNation, as well as The Hill, expanding its reach online. Its goal is to provide broad access to news and entertainment across local markets while growing its digital footprint and maintaining steady revenue from advertising and distribution fees.

Company size
1,001-5,000
Company stage
IPO
Headquarters
Irving, TX
Founded
1996

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