Full-Time

Senior Product Manager

Shopify, Drift

Updated on 8/23/2026

Scentbird

Scentbird

201-500 employees

Fragrance subscription service with monthly samples

No salary listed

Remote in USA

Remote

Remote within the listed states: Arizona, California, Florida, Georgia, Illinois, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, Texas, Utah, Virginia, and Washington.

Category
Product (1)
Required Skills
Usability Testing/Engineering
Product Management
Data Analysis

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Requirements
  • At least 7 years of product management experience in subscription or recurring-revenue businesses, with meaningful ownership of commercial outcomes.
  • Deep, hands-on Shopify experience as a product owner or product manager, including Shopify Plus, checkout customization, theme architecture, the Shopify Admin GraphQL API, and configuration strategies.
  • Experience leading cross-functional teams and driving prioritization across engineering, design, and analytics with clear decision-making and accountability.
  • Strong experimentation experience, statistical literacy, and the ability to make trade-offs using both data and judgment.
  • Hands-on experience turning data into product action, including defining metrics, interpreting funnel and cohort behavior, and forming a point of view on measurement, instrumentation, and attribution.
  • Experience integrating artificial intelligence into product-management workflows.
  • Understanding of how product interventions such as bundles, gifts with purchase, discounts, and skips affect margins and Cost of Goods Sold.
  • Strong business acumen to size opportunities, articulate risks and trade-offs, and prioritize for impact and learning.
Responsibilities
  • Define and own the twelve-month product vision, strategy, and roadmap for Drift’s subscription and ecommerce experience, including customer problems, hypotheses, and sequencing.
  • Own the commercial outcomes of the roadmap across conversion, average order value, subscriber acquisition, and subscriber lifetime value, including trade-offs among them.
  • Set goals, measurement plans, requirements, and acceptance criteria from discovery through launch and iteration.
  • Own product-side user experience decisions with Design, including entry points, flow design, and in-product messaging.
  • Run a high-velocity experimentation program, including test design, guardrails, statistical integrity, and decisions based on results.
  • Lead qualitative and quantitative customer discovery through interviews, usability testing, surveys, and behavioral analysis, and translate findings into prioritized work.
  • Turn insights into shipped work and retire initiatives that do not produce the intended results.
  • Present strategy, performance, and trade-offs to executive stakeholders and support priorities with data.
  • Align the Drift roadmap with brand launches, campaigns, promotional calendars, and retention programs across Marketing, Ecommerce, Retention, Operations, and Customer Experience.
  • Own relationships with external partners, agencies, and platform vendors and hold them accountable for delivery commitments.
  • Ensure the experience remains aligned with Drift’s brand standards and storytelling.
Desired Qualifications
  • Experience in beauty, fragrance, home fragrance, or luxury brands.
  • Experience with physical-goods subscription businesses involving logistics or inventory.

Scentbird operates a fragrance subscription service where customers choose from designer perfumes and colognes. For a monthly fee of $15.95, subscribers receive an 8 mL bottle of their chosen scent, enough for about a month (roughly 140 sprays), shipped to their door. The model relies on a recurring subscription with rotating, designer-fragrance options from luxury brands, driving steady revenue and repeat customers. The goal is to grow market reach through partnerships and marketing while prioritizing variety, convenience, and data security for Millennials and Gen Z.

Company Size

201-500

Company Stage

Early VC

Total Funding

$23.4M

Headquarters

New York City, New York

Founded

2013

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Simplify Jobs

Simplify's Take

What believers are saying

  • March 5, 2026 John Wick and June 2, 2026 Love Island launches drove cultural buzz.
  • Scentbird claims over 1 million subscribers, giving partners immediate distribution and CRM reach.
  • 2025 Free Yourself and Neiman's Select broaden assortment, improving retention and average order value.

What critics are saying

  • Voyant Beauty filed TTAB opposition on February 28, 2025, signaling trademark friction.
  • Limited-edition IP drops expire fast, forcing constant licensing spend and hit-dependent demand.
  • Scentbird depends on licensors like Lionsgate and Love Island; renewal failures crush 2027 traffic.

What makes Scentbird unique

  • Scentbird turns fragrance sampling into recurring subscription revenue, not one-time ecommerce.
  • March 2026 John Wick and June 2026 Love Island drops fuse IP with fragrance.
  • Neiman Marcus Select gives Scentbird prestige-brand access beyond standard discovery samples.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

Unlimited Paid Time Off

Paid Vacation

Paid Sick Leave

Paid Holidays

Sabbatical Leave

Hybrid Work Options

401(k) Retirement Plan

401(k) Company Match

Employee Referral Bonus

Parental Leave

Flexible Spending Accounts

Annual Education Stipend

Complimentary Scentbird Membership

Discounts on Owned Brands

Monthly virtual team building/educational activities

Growth & Insights and Company News

Headcount

6 month growth

-1%

1 year growth

0%

2 year growth

-1%
Trend Hunter
Jun 2nd, 2026
Reality dating Fragrances.

Reality dating Fragrances. To coincide with the highly anticipated return of Love Island USA (Season 8) and Love Island UK (Season 13,) Scentbird launched a new, exclusive Love Island Eau de Parfum in partnership with the hit reality TV series. Scentbird's first-ever Love Island Eau de Parfum was developed with Love Island to capture the essence of the summer Villa experience, and it promises a woody, fruity profile that begins bright and juicy before settling into a warm, skin-like finish. "Love Island is pure emotion - the excitement, the suspense, the exotic escape," said Elena Lécué, CMO at Scentbird. "We wanted to capture exactly what keeps millions of fans tuning in every season and bring it to our community in fragrance form." Key notes include bombshell peach, yuzu kiss, gardenia, bare skin musk and driftwood. Trend themes. * Media-branded Fragrances - Creating perfumes tied to TV properties translates narrative identities into scent profiles, enabling new revenue streams that blend storytelling with productized sensory experiences. * Sensory Fandom Experiences - Fans gaining multisensory touchpoints around beloved shows indicates an expansion of fandom from visual and social engagement into tangible, smell-based loyalty drivers. * Limited-edition Celebrity Collabs - Short-run fragrance drops associated with high-profile series or personalities capitalize on scarcity and cultural moments to rapidly monetize audience enthusiasm. Industry implications. * Beauty and Personal Care - Fragrance lines co-created with entertainment brands could reshape product development cycles and marketing, positioning scent as a storytelling medium within beauty portfolios. * Entertainment and Media - Media companies leveraging licensed consumer products like perfumes demonstrate a diversification of IP monetization into physical goods that deepen audience engagement. * E-commerce Subscription Services - Subscription platforms offering exclusive, show-themed products suggest a model where curated sensory merchandise increases retention and lifetime value through recurring, themed offerings. Popularity

PR Newswire
Mar 5th, 2026
Lionsgate and Scentbird Team Up on John Wick-Inspired Fragrance

Lionsgate and Scentbird team up on John wick-inspired fragrance. Mar 05, 2026, 09:00 ET NEW YORK, March 5, 2026 /PRNewswire/ - Scentbird, the leading fragrance discovery platform, today announced a new collaboration with Lionsgate and the studio's iconic action franchise, John Wick, bringing the scent of the legendary Baba Yaga into the world of fragrance. Launching today, this official licensed collaboration builds on Scentbird-owned Drift's collaboration with the blockbuster franchise. Facilitated by IMG Licensing, the collaboration centers around the John Wick Eau de Parfum, an exclusive fragrance designed as both a collectible drop and an exciting entry point for new Scentbird subscribers. The aromatic, woody blend opens with spiced lemon and a striking gunmetal accord, layered with clary sage and grounded in refined notes of cedarwood and amber bourbon, capturing the precision, intensity, and sophistication synonymous with John Wick. "At Scentbird, we're always looking for ways to push fragrance beyond the bottle," says Elena Lécué, CMO at Scentbird. "John Wick is an iconic franchise with a deeply engaged global fan base, and this collaboration allows us to turn scent discovery into a true cultural moment. We're blending storytelling, collectibility, and community in a way that feels fresh, unexpected, and unmistakably Scentbird." Debbie Olshan, Director of Consumer Products at Lionsgate, said, "Teaming up with Scentbird allows us to extend the world of John Wick beyond the screen and into fans' everyday rituals. This collaboration gives longtime fans and new audiences an immersive way to engage with the franchise." With IP-led launches driving strong subscriber engagement and social performance for Scentbird, the platform continues to expand beyond traditional fragrance marketing into a model rooted in cultural relevance and fandom. By collaborating with iconic franchises, the brand creates limited, story-driven drops that generate excitement, deepen subscriber loyalty, and attract new audiences. The John Wick collaboration reinforces Scentbird's strategy of turning fragrance into a cultural experience that is supported by integrated storytelling across social, creators, PR, CRM, and owned channels. The debut will be supported by a phased rollout designed to build from early awareness into a larger peak moment. The campaign will include social-first storytelling, creator partnerships, curated giftings, and a fully integrated on-site experience. The launch will also include an NYC wild postings street activation, designed to immerse fans, ignite social buzz, and drive subscriptions. The John Wick Eau de Parfum will be available for a limited time through Scentbird via subscription and select à la carte formats. About Scentbird Scentbird is the leading fragrance subscription service with over 1 million subscribers, offering customers access to over 1,000 premium perfumes and colognes from the world's top fragrance houses. With its flexible monthly subscription model, Scentbird allows users to discover new scents at an affordable price, providing them with the opportunity to explore high-end fragrances and find their perfect match. About Lionsgate - Global Products & Experiences Lionsgate Global Products & Experiences is a division within Lionsgate (NYSE: LION), one of the world's leading standalone, pure-play content companies. By leveraging the studio's world-class portfolio of film and television brands and franchises, the division drives incremental revenue and builds consumer engagement via live shows and experiences, location-based entertainment destinations, games, physical and digital merchandise, and select strategic partnerships and investments. The group has developed multiple stage productions - including La La Land and Dirty Dancing heading to Broadway, and The Hunger Games and Wonder - integrations with marquee games (Call of Duty, Dead By Daylight, Roblox, and Fortnite), and collaborations with best-in-class consumer products licensees (LEGO, American Classics, Hot Toys, Funko, and more). Attractions based on Lionsgate's top franchises The Hunger Games, John Wick, SAW and other iconic IP can be found at theme parks and destinations in Asia, the United States, United Kingdom, and the Middle East, with the JOHN WICK EXPERIENCE now open in Las Vegas. SOURCE Scentbird

Perfumer & Flavorist
Oct 28th, 2025
Scentbird Partners with Author Rebecca Yarros to Launch Onyx Storm Discovery Set

Scentbird partners with author Rebecca Yarros to launch Onyx Storm Discovery Set. The limited-edition collection includes five fragrances that capture the series' mood, magic and intensity. Courtesy of Scentbird Fragrance subscription platform Scentbird announced the launch of the Onyx Storm Fragrance Discovery Set, based on the Empyrean book series by Rebecca Yarros. The limited-edition collection includes five fragrances that capture the series' mood, magic and intensity. The discovery set was developed in collaboration with Red Tower Books and Entangled Publishing. Further, the five unisex scents carry the dark, moody undertones and emotional complexity of the Empyrean series. "Each fragrance was carefully selected to embody the sensory depth and emotional energy of the series - from the smoldering power of dragons to the undeniable chemistry between Violet and Xaden," the company's press release states. The Onyx Storm Fragrance Discovery Set is available exclusively for a limited time on Scentbird's website.

Regatta NYC
Jul 24th, 2025
Scentbird x I Know What You Did Last Summer: A Killer Collab

This summer, Scentbird took fragrance marketing to thrilling new heights with a multi-faceted partnership alongside Sony Pictures for I Know What You Did Last Summer.

Personal Care Insights
Jun 13th, 2025
Beyond The Headlines: E.L.F. sponsors women in sports, Estée Lauder supports young artists

Scentbird partnered with Broadway's The Picture of Dorian Gray to launch a limited-edition fragrance capsule collection inspired by the play's themes of transformation and indulgence.