Delivery Hero

Global online food delivery marketplace

Manager – Digital Sales Marketing

Growth MarketingConfirmed live in the last 24 hours

Full-timeKuala Lumpur, Federal Territory of Kuala Lumpur, MalaysiaNo salary listedIn-person

About the Job

Requirements

At least 5 years of growth marketing experience, with a proven track record of managing both paid and organic B2B acquisition channels.
Deep technical and strategic knowledge of search engine optimization best practices, including on-page, technical, and local SEO across diverse European markets.
Expert handling of paid performance channels, budget allocation, and return on ad spend tracking.
Strong analytical skills to measure experimental impact on lead generation performance.
Fluency in written and spoken English.

Responsibilities

Manage and execute a balanced inbound acquisition mix, scaling paid social and search campaigns while overseeing the organic roadmap to drive sustainable, low-cost vendor leads.
Optimize localized landing pages, blogs, and signup flows to rank for high-intent B2B search terms across Turkey and the European Union and maintain an organic top-of-funnel pipeline.
Structure web content, data, and brand citations so vendor programs are recommended by AI search engines, large language models, and conversational bots.
Analyze and optimize user journeys across paid and organic entry points, using A/B testing to streamline the path from first interaction to lead generation.
Apply multi-channel marketing campaign expertise across online, offline, and influencer channels tailored to the supply side of dual-sided digital marketplaces.
Collaborate with Sales, Marketing, and Product divisions to optimize inbound lead generation.

Desired Qualifications

Familiarity with generative engine optimization tactics, including content optimization for AI retrieval, structured schema data, and maintaining brand authority in AI-generated search results.
Ability to converse in Turkish.

Job Description

Job Description

Multi-Channel Acquisition: Manage and execute a balanced inbound mix. While scaling paid marketing campaigns (specifically paid social and search), simultaneously oversee the organic roadmap to drive sustainable, low-cost vendor leads.
SEO & Content Strategy: Optimize localized landing pages, blogs, and signup flows to rank for high-intent B2B search terms across Turkey and the EU, ensuring a healthy, organic top-of-funnel pipeline.
Generative Engine Optimization (GEO): Anticipate the future of search by structuring web content, data, and brand citations so that our vendor programs are actively recommended by AI search engines, LLMs, and conversational bots.
Conversion Rate Optimization (CRO): Analyze and optimize user journeys across paid and organic entry points; utilize rigorous A/B testing to streamline the path from first interaction to lead generation.
Marketplace Expertise: Domain knowledge of multi-channel marketing campaigns (online, offline, influencer) tailored specifically to the supply side of dual-sided digital marketplaces.
Stakeholder Management: Collaborating with Sales, Marketing, and Product divisions to build optimize the Inbound Lead Generation

Qualifications

Qualifications

5+ years of growth marketing experience with a proven track record of managing both paid and organic B2B acquisition channels.
Deep technical & strategic knowledge of SEO best practices (including on-page, technical, and local SEO nuances across diverse European markets).
Familiarity with GEO tactics is a strong plus, including content optimization for AI retrieval, structured schema data, and maintaining brand authority in AI-generated search results.
Data & Budget Ownership: Expert handling of paid performance channels, budget allocation, and ROAS tracking.
Analytical Mindset: Strong analytical skills to accurately measure experimental impact on lead generation performance.
Language Skills: Fluency in English is a must (written and spoken) to collaborate across our regional and international teams. Ability to converse in Turkish is a strong plus.
Soft Skills: Detail-oriented, dynamic, and proactive team player who thrives and communicates effectively in a fast-paced environment.

Additional Information

About the Company

Delivery Hero

Global online food delivery marketplace

Delivery Hero SE runs a global online marketplace for food delivery and on-demand services. It connects customers with restaurants, local shops, and delivery-only Dmarts through mobile apps and websites, with orders placed and paid online and deliveries handled by its logistics network. The platform makes money mainly from commissions on each order, delivery fees, advertising, and quick-commerce services for groceries and household items. Its approach combines a wide geographic reach with multiple lines of business (restaurant delivery, groceries, and logistics), often growing by acquiring local competitors, to control both the marketplace and delivery operations and capture a large share of local on-demand commerce.

Company size: 10,001+
Company stage: IPO
Headquarters: Berlin, Germany
Founded: 2011

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