Business Development Representative - Direct Sales Primary Care, Occupational Health & Integrated Care Boards

Build your career while making a difference in healthcare

At Vitalograph, we’ve spent more than 60 years developing innovative respiratory diagnostic solutions that help healthcare professionals detect, diagnose and manage respiratory conditions.
Our products and services are used by healthcare professionals, occupational health providers and clinical trial organisations around the world. Now, we’re looking for an ambitious, driven Business Development Representative to help us expand our direct sales presence across Primary Care, Occupational Health and Integrated Care Boards (ICBs).
This is an exciting opportunity for a high-performing sales professional who loves the challenge of winning new business, exceeding targets and building relationships — while selling products that have a genuine impact on patient care.

Why join Vitalograph?
•  Make an impact – Sell healthcare solutions that support better respiratory health and patient outcomes.
•  Own your success – Your activity, pipeline and results will have a direct impact on business growth.
•  Develop your career – Join an established global healthcare business with opportunities to learn and progress.
•  Learn from experts – Work alongside experienced sales, clinical, technical, marketing and customer support teams.
•  Global reach, local impact – Be part of an international organisation with a strong reputation in respiratory diagnostics.
•  Full training provided – We’ll give you the product and industry knowledge you need to succeed.

What we offer
•  23 days annual leave
•  Company-contributed private medical insurance
•  Company-contributed pension
•  4x salary death-in-service benefit
•  Ongoing learning and development support
•  The opportunity to build a long-term career within a global healthcare organisation

What you'll be doing
You'll play a key role in generating new business and growing Vitalograph's customer base across the UK.
This is a high-energy, target-driven role where you'll be responsible for identifying prospects, creating opportunities and converting them into customers.

You'll:
•  Generate new business through proactive outbound prospecting, including cold calling.
•  Build relationships with Primary Care and Occupational Health customers and key decision-makers.
•  Develop relationships with ICBs to identify new Community Care opportunities.
•  Manage a high-volume sales pipeline and consistently work towards exceeding targets.
•  Qualify, progress and close new sales opportunities.
•  Identify upselling and cross-selling opportunities within existing accounts.
•  Maintain accurate CRM records, pipeline activity and forecasts.
•  Conduct occasional customer visits to support key opportunities.
•  Work closely with the wider sales team to maximise commercial opportunities.

About you
We're looking for someone who is competitive, resilient and motivated by winning.
You'll ideally have experience as a Business Development Representative, Inside Sales, Telesales or similar sales role, with a proven track record of generating new business and consistently delivering against targets.

You'll be someone who:
•  Enjoys picking up the phone and creating opportunities from scratch.
•  Is motivated by targets, KPIs and measurable results.
•  Has strong prospecting, cold calling and closing skills.
•  Thrives in a fast-paced, high-volume sales environment.
•  Is resilient and doesn't give up when faced with rejection.
•  Builds rapport quickly and is confident influencing decision-makers.
•  Is commercially aware and understands how to identify and convert opportunities.
•  Is organised, self-motivated and disciplined in managing a sales pipeline.
•  Enjoys competition and takes pride in exceeding expectations.

Full training will be provided. What matters most is your sales mindset, drive and track record of success.

Ready to make your next move?
If you're an ambitious sales professional who wants to win, develop and make a difference, this is an opportunity to join a business where your performance matters and the products you're selling genuinely improve people's lives.