Full-Time

Staff Front End Engineer

Posted on 8/29/2025

Applecart

Applecart

201-500 employees

Social-graph analytics for targeted campaigns

Compensation Overview

$180k - $250k/yr

New York, NY, USA

Hybrid

Hybrid role; in-office Tue-Thu in NYC and remote Mon/Fri.

Category
Software Engineering (1)
Requirements
  • 10+ years of software development experience in fast-paced tech environments.
  • 5+ years of experience in infrastructure and architecture, including frontend infrastructure design, frontend hosting and CDN strategies, deployment pipelines, build systems, and monitoring tools.
  • Deep expertise in frontend technologies, patterns, and best practices, with extensive professional experience in React or another modern JavaScript framework (Vue, Angular, Ember, etc.).
  • Proficient in at least one major backend language (e.g., Python, Java, Kotlin) with full-stack exposure, including API design, database work, and application performance monitoring.
  • Strong product and design sense; skilled at collaborating with cross-functional partners to deliver high-quality, end-to-end experiences.
  • Proven technical leadership, including defining roadmaps for complex, multi-team projects and mentoring engineers to support their growth.
  • Self-directed, able to operate autonomously across teams to deliver large-scale impact.
Responsibilities
  • Contribute to the design, development, and delivery of performant, polished user experiences while setting best practices and repeatable processes for fast, safe development.
  • Partner with engineering, product, and design leadership to define and execute technical strategy, balancing business priorities, UX, and sustainable architecture.
  • Drive short- and long-term roadmaps, contribute to organizational vision, and align frontend efforts with company goals.
  • Ship large features with minimal guidance; collaborate across teams on major initiatives and shared codebases.
  • Define, maintain, and advocate for internal standards on style, maintainability, and best practices through code review.
  • Identify and resolve technical debt to improve efficiency, quality, security, and performance.
  • Mentor engineers at all levels, supporting their technical growth and unblocking their work.
  • Lead architectural decisions and critical frontend projects to ensure development excellence.
  • Design and maintain web infrastructure (servers, load balancers, caching) and shape future systems by introducing maintainable and scalable architecture patterns.
  • Collaborate with design to ensure consistent, high-quality user experiences.
  • Establish observability standards, including logging libraries, error monitoring integration, and alerting.

Applecart uses advanced data science to map billions of social relationships and build detailed social graphs. It helps political campaigns, corporations, and nonprofits identify decision makers and their influential networks, enabling targeted advertising and advocacy campaigns. The product works by analyzing connections to identify key individuals and how they are linked, so clients can reach the right people with the right message. Revenue comes from access to the proprietary social graph technology and analytics, via subscriptions, consulting services, and performance-based pricing. What sets Applecart apart is its focus on the most influential individuals and networks through a proprietary social graph and analytics platform, aiming to deliver higher targeting precision and cost efficiency for campaigns and initiatives. The goal is to maximize impact for clients while minimizing costs by reaching the appropriate decision makers and their networks.

Company Size

201-500

Company Stage

Late Stage VC

Total Funding

$114.5M

Headquarters

New York City, New York

Founded

2013

Simplify Jobs

Simplify's Take

What believers are saying

  • Blackstone invested $100M at $700M valuation in 2026, boosting scalability.
  • Achieved $30M revenue with $12.5M funding, serving Boeing and Business Roundtable.
  • Delivers audiences in 72 hours across social media, streaming, direct mail channels.

What critics are saying

  • Tunnl Halo outperforms with scalable audiences, causing ad deliverability failures in 6-12 months.
  • Generative AI commoditizes social graphs from public data in 12-24 months.
  • Opaque analytics drive client churn to Tunnl within 6-12 months.

What makes Applecart unique

  • Applecart maps 25 billion social relationships among 250 million Americans using public data.
  • Proprietary platform targets decision makers and influencers for political, corporate, nonprofit clients.
  • Created 'Decision Maker Marketing' category, powering over 100 Fortune 500 companies.

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Benefits

Hybrid Work Options

Company Equity

Performance Bonus

Growth & Insights and Company News

Headcount

6 month growth

-1%

1 year growth

-1%

2 year growth

-1%
Yahoo Finance
Jan 12th, 2026
Blackstone invests $100M in elite marketing tech firm

Applecart has a leading place in an emerging but discreet cohort of companies and organizations aimed at reaching key figures in industry and government.

AlleyWatch
Jan 6th, 2026
The AlleyWatch Startup Daily Funding Report: 1/5/2026

The latest venture capital, seed, pre-seed, and angel deals for NYC startups for 1/5/2026 featuring funding details for Applecart, Posh, Realize, Popcorn, Macrocosm, and much more. This page will be updated throughout the day to reflect any new fundings.

ai-jobs.net
Jul 7th, 2022
Applecart launches proprietary social graph platform

Applecart has developed a proprietary social graph platform that uses publicly available data to map over 25 billion social relationships between more than 250 million adult Americans.

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