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Old Mutual

Life insurance, asset management, and banking

Senior Marketing Specialist

Marketing Generalist & ManagementUpdated on Nov 8
Full-timeCape Town, South AfricaNo salary listedIn-person

About the Job

Requirements

  • At least 7 years of progressive marketing experience, ideally in asset management, investments, wealth management, or a similarly complex, regulated environment.
  • A strong track record of leading integrated marketing campaigns and go-to-market activity, translating business and commercial objectives into high-quality marketing execution with measurable outcomes.
  • Proven experience in technical or product marketing and a good understanding of the investment ecosystem.
  • Proven ability to lead complex, cross-functional marketing initiatives from brief through delivery, managing multiple workstreams, stakeholders, dependencies, and competing priorities.
  • Strong strategic and commercial judgement, with the ability to understand broader business context and translate it into relevant, effective marketing activity.
  • Ability to balance strategic context with hands-on delivery in a complex, fast-paced environment.
  • NQF Level 9 Master's qualification.

Responsibilities

  • Translate marketing strategy into actionable plans and campaigns with measurable metrics and outcomes.
  • Execute marketing initiatives across digital, content, events, product, and client engagement activities in support of the business plan and strategy.
  • Track campaign performance and provide reporting and recommendations for optimisation.
  • Lead end-to-end delivery of integrated marketing campaigns across multiple channels, ensuring alignment to business, brand, and commercial objectives.
  • Drive go-to-market planning and execution for key products, propositions, services, and strategic business initiatives.
  • Work with internal stakeholders and external partners to ensure seamless implementation of marketing plans.
  • Develop and manage marketing content, including presentations, brochures, articles, web content, email communications, social media content, and thought leadership pieces.
  • Partner with investment and business development teams to develop client-relevant narratives and collateral for Symmetry’s capabilities and propositions, translating complex investment thinking into clear, differentiated marketing communications.
  • Build and maintain strong working relationships with key stakeholders.
  • Monitor competitor activity, industry trends, and market developments.
  • Share relevant market and competitor insights with marketing and business stakeholders.
  • Identify opportunities to improve marketing effectiveness and audience engagement.

About the Company

Old Mutual

Life insurance, asset management, and banking

Generating summary for Old Mutual.

Company size
10,001+
Company stage
IPO
Headquarters
London, United Kingdom
Founded
1845

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