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Full-Time

Senior Industry Marketing Manager

Enterprise

Confirmed live in the last 24 hours

Epic Games

Epic Games

5,001-10,000 employees

Develops games and provides development tools

Consumer Software
Gaming

Compensation Overview

$139.1k - $204kAnnually

+ Benefit Plans + Incentive Programs

Senior

California, USA + 1 more

More locations: New York, NY, USA

Open to multiple locations including California and New York City.

Category
Brand & Creative Marketing
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Sales
Marketing
Business Strategy
Requirements
  • 8+ years experience positioning B2B software to Fortune 500 companies. Knowledge of 3D visualization software is a plus
  • Ability to move seamlessly from business strategy to communication plan and campaign design
  • Superior eye for detail as you move projects from concept to review and execution
  • Experience working with brands to develop co-marketing efforts
Responsibilities
  • Build growth marketing plans to reach leaders across industries including automotive, media & entertainment, fashion, retail and architecture
  • Support global companies who integrate Unreal Engine into their tech stack to drive digital transformation and create interactive experiences for consumers
  • Develop industry specific positioning that demonstrates the value of our ecosystem of tools, products and services
  • Create narratives and sales enablement tools to help companies unlock the value of Unreal Engine with their customers
  • Build holistic plans that span events, campaign launches, product releases and always on content marketing. Translate customer stories into compelling case studies and industry spotlights
  • Collaborate with internal teams to develop marketing campaigns that reach key customers across key markets. Move campaigns from concept to execution by working closely with Business Development, Product Marketing, Creative Production, Legal and Comms
  • Develop a data backed approach to communication plans to drive ROI. Assess key metrics to optimize plans and improve the efficacy of marketing spend

Epic Games develops and publishes popular video games like "Fortnite" and "Unreal Tournament," available on platforms such as iOS, Android, and PC. The company also provides Epic Online Services, which offer tools for other developers to manage and scale their games, including backend support and online multiplayer features. Unlike many competitors, Epic Games shares its technology, such as the Unreal Engine, allowing other developers to create their own games. The goal of Epic Games is to enhance gaming experiences for players while empowering developers with the necessary tools and support.

Company Stage

IPO

Total Funding

$15.4B

Headquarters

Cary, North Carolina

Founded

1991

Growth & Insights
Headcount

6 month growth

8%

1 year growth

17%

2 year growth

35%
Simplify Jobs

Simplify's Take

What believers are saying

  • Epic Games' continuous innovation, such as the introduction of new game modes like 'Fortnite Reload,' keeps the gaming experience fresh and engaging for users.
  • Strategic partnerships, like the one with AWS for the Women Creators Program, highlight Epic Games' commitment to diversity and industry leadership.
  • The company's multifaceted revenue streams, including game sales, in-game purchases, and licensing fees from Unreal Engine, provide financial stability and growth potential.

What critics are saying

  • The ongoing legal battle with Apple could hinder Epic Games' expansion plans and create financial and operational uncertainties.
  • The highly competitive gaming market requires constant innovation and successful new releases, which can be challenging to sustain.

What makes Epic Games unique

  • Epic Games leverages its highly popular titles like 'Fortnite' to create a strong brand presence and loyal user base, unlike many competitors who struggle to maintain consistent hits.
  • The Unreal Engine, a powerful and widely-used game development tool, sets Epic Games apart by providing a robust platform for other developers, creating an ecosystem that extends beyond their own games.
  • Epic Online Services offers comprehensive backend support and multiplayer capabilities, making it easier for developers to scale their games, a service not commonly provided by other game developers.

Benefits

Health coverage - 100% of the premiums for both you and your dependents. Our coverage includes Medical, Dental, a Vision HRA, Long Term Disability, Life Insurance & a 401k with competitive match and profit share

Robust mental well-being programs & free therapy and coaching for employees & dependents

Unlimited PTO & sick time

Paid sabbatical