Marketing Manager, Campaign Excellence

Global Sales & Services Operations (GSSO) is the team that helps shape Gartner's mission-critical sales and services priorities and works with sales and services leaders to drive tactical and analytical insights. As an associate on the GSSO team, you'll be at the forefront of the ongoing transformation of Gartner's sales and services teams, which drive approximately $5.3B in Contract Value (CV). You will partner with business leaders across Gartner to support global sales and services teams comprised of nearly 9,000 associates who sell to and service every major function across the enterprise

About the Role:

Marketing Manager, Campaign Excellence will join the Global Marketing team in GSSO. The Global Marketing team is focused on driving topline revenue and increasing seller productivity. The team designs marketing programs to help prospective customers understand how Gartner’s insights, advice, and tools can help them achieve the mission-critical priorities that drive organizational performance. The team accelerates sales activity by attracting, engaging and converting prospects through the delivery of compelling Gartner insights and experiences across the buyer journey.

The Marketing Manager is responsible for leading a team of Campaign Excellence specialists while serving as a strategic partner to Revenue Marketing leaders and cross-functional stakeholders. This role ensures successful planning, execution, and continuous improvement of marketing campaign operations, enabling Revenue Marketing teams to achieve business objectives efficiently and effectively. In addition to people leadership responsibilities, the Marketing Manager directly manages a portfolio of large, complex, and business-critical demand generation campaigns, serving as a player-coach who combines strategic leadership with hands-on execution.

The ideal candidate combines strong people leadership, operational excellence, stakeholder management, and problem-solving capabilities. They are able to balance day-to-day execution with longer-term process improvements while fostering a high-performing and engaged team. The role requires the ability to influence across teams, navigate ambiguity, and build trusted partnerships throughout the organization.

What you will lead:

●     People Leadership & Team Development 

○     Lead, coach, and develop a team of approximately 6 Marketing Specialists.

○     Create an environment of accountability, collaboration, continuous learning, and high performance.

○     Provide regular feedback, mentoring, and career development support to team members.

○     Enable specialists to build confidence, strengthen stakeholder relationships, and increase ownership of their work.

○     Balance workload and resources across the team to ensure priorities are delivered effectively.

●     Cross-functional Leadership and Stakeholder Partnership

○     Develop trusted partnerships across Marketing, Digital Experience, Content, Operations, Analytics, and other cross-functional teams.

○     Translate business priorities into operational plans and actionable recommendations.

○     Lead cross-functional initiatives, align stakeholders, and influence decisions through expertise, data, and strong business acumen.

○     Represent the Campaign Excellence team in broader organizational planning and strategic discussions.

●     Campaign Planning & Activation

○     Support the design and execution of large, complex, cross-functional, multi-channel demand generation campaigns aligned to target audiences, and regions.

○     Activate campaigns across channels including email, web, paid media, and social to drive high-quality lead generation and pipeline contribution.

○     Ensure campaign deliverables are executed with a high degree of accuracy, quality, and timeliness while balancing stakeholder expectations and operational priorities.

○     Analyze campaign performance, identify optimization opportunities, and share recommendations to improve future marketing effectiveness.

●     Operational Excellence & Campaign Delivery

○     Oversee campaign operations to ensure timely, accurate, and consistent execution.

○     Drive adherence to established processes, governance, and service-level expectations.

○     Ensure campaign activities, deliverables, handoffs, status updates, and stakeholder communications are effectively managed.

○     Monitor performance, identify risks, and implement corrective actions when necessary.

○     Maintain strong documentation, process discipline, and operational rigor across the team.

●     Problem Solving & Continuous Improvement

○     Identify opportunities to improve marketing processes, workflows, tools, and stakeholder experiences.

○     Lead brainstorming sessions and solution development for operational challenges.

○     Evaluate risks, dependencies, and business impacts while developing practical recommendations.

○     Drive initiatives that improve efficiency, scalability, quality, and team effectiveness.

○     Promote a solution-oriented mindset and continuous improvement culture.

What you will need:

●     Bachelor’s degree in Marketing, Business, Communications, or a related field. Master's degree (MBA or equivalent) preferred.

●     5-8 years of experience in B2B marketing, demand generation, campaign management, marketing operations, or a related discipline.

●     Previous people leadership experience, including coaching, mentoring, performance management, and team development. Experience leading and developing teams of marketing professionals is strongly preferred.

●     Strong stakeholder management, influencing, and relationship-building skills across multiple functions and levels of the organization.

●     Experience planning and activating complex, multi-channel demand generation campaigns across email, web, paid media, and social channels.

●     Strong problem-solving and critical-thinking skills, with the ability to assess challenges end-to-end, identify risks and dependencies, and develop practical solutions.

●     Excellent verbal and written communication skills, including the ability to facilitate discussions, drive alignment, and present recommendations to senior stakeholders.

●     Ability to define problems, collect data, establish facts, and draw valid conclusions.

What you will get:

●     Competitive salary, generous paid time off policy, charity match program, Group Medical Insurance, Parental Leave, Employee Assistance Program (EAP) and more!

●     Collaborative, team-oriented culture that embraces diversity

●     Professional development and unlimited growth opportunities

#LI-AS14 #GSSO

Who are we?

At Gartner, Inc. (NYSE:IT), we guide the leaders who shape the world.

Our mission relies on expert analysis and bold ideas to deliver actionable, objective business and technology insights, helping enterprise leaders and their teams succeed with their mission-critical priorities.

Since our founding in 1979, we’ve grown to 20,000 associates globally who support over 13,000 client enterprises in ~90 countries and territories. We do important, interesting and substantive work that matters. That’s why we hire associates with the intellectual curiosity, energy and drive to want to make a difference. The bar is unapologetically high. So is the impact you can have here.

What makes Gartner a great place to work?

Our vast, virtually untapped market potential offers limitless opportunities – opportunities that may not even exist right now – for you to grow professionally and flourish personally. How far you go is driven by your passion and performance.

We hire remarkable people who collaborate and win as a team. Together, our singular, unifying goal is to deliver results for our clients.

Our teams are inclusive and composed of individuals from different geographies, cultures, religions, ethnicities, races, genders, sexual orientations, abilities and generations.

We invest in great leaders who bring out the best in you and the company, enabling us to multiply our impact and results. This is why, year after year, we are recognized worldwide as a great place to work.

Gartner is the world authority on AI

At Gartner, you’ll join a company at the very center of the AI revolution. Gartner has proactive, objective guidance throughout clients’ AI journeys. We set the standard for how organizations leverage artificial intelligence to drive meaningful impact. You’ll have access to unmatched resources, expertise, and technology, and play a key role in helping Gartner and our clients innovate and grow as we leverage AI to transform business and technology landscapes.

It’s an exciting time to be at Gartner, with limitless opportunities to make a real impact, grow your skills, and build a lasting, meaningful career in a field that’s reshaping the way we operate. If you’re passionate about AI and want to be part of a team that’s guiding the leaders who shape the world, Gartner is the place for you.

What do we offer?

Gartner offers world-class benefits, highly competitive compensation and disproportionate rewards for top performers.

In our hybrid work environment, we provide the flexibility and support for you to thrive — working virtually when it's productive to do so and getting together with colleagues in a vibrant community that is purposeful, engaging and inspiring.

Ready to grow your career with Gartner? Join us.

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Job Requisition ID:115824

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