Full-Time

Field and Events Marketing Manager

Posted on 11/19/2024

Gretel

Gretel

51-200 employees

Synthetic data platform for AI development

Enterprise Software
Cybersecurity
AI & Machine Learning

Compensation Overview

$110k - $140kAnnually

Junior, Mid, Senior

San Diego, CA, USA

Remote anywhere in the US preferred, ideally in SF Bay Area, Seattle, or NYC.

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Hubspot
Salesforce
Data Analysis
Requirements
  • 2-5+ years experience in event coordination and/or field marketing in B2B tech events
  • Must have organized and managed logistics and execution of events such as trade shows, conferences, and curated local events.
  • Experience with HubSpot, Salesforce, or similar marketing automation/CRM tools.
  • Data driven and ROI-focused.
  • Up to 50% travel required.
Responsibilities
  • Develop comprehensive event and field marketing strategy and drive seamless execution of marketing events in partnership with key cross-functional partners.
  • Create repeatable and scalable processes before, during & post events for the field marketing function with the creation of checklist templates.
  • Manage the field marketing budget, ensuring efficient allocation of resources and maximizing ROI.
  • Effectively project manage, time manage, prioritization, and organize all aspects of Gretel events.
  • Manage swag and giveaway inventory and shipping to events.
  • Being the point person at company booths with the ability to give overview of Gretel and intro prospective customers to sales as needed.

Gretel provides a synthetic data platform that allows developers to create artificial datasets that resemble real data. This helps developers build and test AI models without risking data privacy. The platform is user-friendly, enabling quick access to synthetic data generation in under five minutes. Gretel's business model is based on application programming interfaces (APIs) that facilitate the generation of anonymized data, allowing businesses to innovate while maintaining privacy. The platform also offers features for validating AI models with quality and privacy scores. Gretel serves a diverse clientele, including developers and enterprises, and is available on the Google Cloud Marketplace. The company generates revenue by offering its platform as a service, where clients pay based on the amount of synthetic data they generate. Overall, Gretel aims to empower developers and enterprises to safely create the data they need for AI projects.

Company Stage

Series B

Total Funding

$63.7M

Headquarters

Palo Alto, California

Founded

2020

Growth & Insights
Headcount

6 month growth

33%

1 year growth

40%

2 year growth

96%
Simplify Jobs

Simplify's Take

What believers are saying

  • Gretel's recent $50 million funding round provides substantial financial backing for further innovation and growth.
  • The launch of new features and datasets, such as the multilingual synthetic financial dataset and Text-to-SQL dataset, demonstrates Gretel's commitment to continuous improvement and addressing market needs.
  • Partnerships with industry giants like AWS and Illumina open up new avenues for market expansion and technological advancements.

What critics are saying

  • The niche focus on synthetic data may limit market size compared to broader AI and data service providers.
  • Rapid technological advancements in AI and data privacy could render Gretel's current offerings obsolete if they fail to keep pace.

What makes Gretel unique

  • Gretel.ai specializes in synthetic data generation, a niche yet crucial area in AI and data privacy, setting it apart from general AI and data service providers.
  • The platform's user-friendly design allows developers to start generating synthetic data in less than five minutes, a significant advantage over more complex solutions.
  • Strategic collaborations with major players like AWS and Illumina enhance Gretel's credibility and reach in the market.

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Benefits

Healthcare

Phone & internet

WFH

Flexible PTO

Home office stipend

401k