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Red Bull

Manufactures and markets energy drinks

Student Marketeer Intern

Brand & Creative MarketingConfirmed live in the last 24 hours
InternshipPadua, Province of Padua, ItalyNo salary listedIn-person

About the Job

Requirements

  • Have excellent communication skills and a charismatic, energetic, positive, and outgoing personality.
  • Be sociable and naturally able to relate to different people in different situations.
  • Be immersed in university life and have an in-depth knowledge of the university, city, and surrounding area, including activities connected to university life.
  • Have a creative and entrepreneurial mindset, a strong sense of responsibility and initiative, and the ability to balance studies with part-time work.
  • Be available to work some evenings or weekends when necessary.
  • Be a current university student.
  • Have knowledge of English.
  • Be passionate about the Red Bull brand and product.

Responsibilities

  • Represent the brand and company values through ongoing interaction with consumers and customers.
  • Grow the consumer base by sampling products at appropriate places and times, knowing Red Bull, and competently answering consumer questions.
  • Plan and implement an innovative action plan within universities to engage students and highlight the brand.
  • Build and maintain relationships with key industry stakeholders.
  • Share authentic Red Bull content on social media channels.
  • Collaborate at Red Bull events to provide consumers with a unique experience.
  • Pursue excellence and attention to detail in all aspects of the work.
  • Share ideas and collaborate with the team through regular in-person and online meetings.
  • Plan and manage work through a dedicated online platform, meeting deadlines accurately.
  • Contribute to developing Red Bull's media business through local analysis of trends and new opportunities.
  • Build relationships with local sales accounts and ensure Red Bull is available and visible at retail outlets.
  • Collaborate with sales to open new distribution points inside and outside the university.
  • Use Red Bull assets to maximize brand visibility at retail outlets.
  • Ensure retail outlets meet the required execution standards.

Desired Qualifications

  • Be eager to acquire new skills, especially in marketing and sales.

About the Company

Red Bull

Manufactures and markets energy drinks

Red Bull makes and markets energy drinks. It focuses on a signature global beverage and uses a distinct marketing strategy to build the brand. How it works: the drink combines ingredients such as caffeine and sugars (originally based on Krating Daeng) and is carbonated for Western palates, distributed worldwide through large-scale marketing, sponsorships, and events to boost sales. How it differs: it remains privately held by the founding families, avoiding public funding, and relies on a marketing-heavy approach—extreme-sports sponsorships, high-profile events, and a strong brand identity—rather than conventional product features alone. What it aims to do: maintain leadership in the energy-drink category, grow globally through branding and partnerships, and continue expanding its product line and presence without going public.

Company size
10,001+
Company stage
Not listed
Total funding
Not listed
Headquarters
Salzburg, Austria
Founded
1984

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