Full-Time

Senior Vice President

Creative Director

Posted on 8/1/2025

M Booth

M Booth

201-500 employees

Public relations agency delivering people-first campaigns

Compensation Overview

$200k - $225k/yr

New York, NY, USA

Hybrid

Hybrid role; NYC hub requires 2 in-person days per week; remote work available outside NYC with occasional in-person meetings.

Category
Creative Production
Requirements
  • 10+ years of creative copy experience with a focus on multicultural programming
  • 5+ years experience managing, inspiring and leading teams
  • Portfolio of advertising, video and social content work
  • Ability to run photo and video shoots with small to large budgets
  • Experience making creative that gets media coverage
  • Proven copy skills (campaign + PR + video + content)
  • Creative conceptor
  • Strong collaborator
  • Category experience in consumer packaged goods, spirits, food and lifestyle
  • Winning new business track record
  • Fluent in digital
  • Ability to make beautiful work across style guides for multiple clients
  • Understanding of social platforms and how to drive engagement on these platforms
  • Great with feedback and revisions
  • Authorized to work in the United States
  • Portfolio link provided is required to be considered
Responsibilities
  • Concepting and executing 360 campaigns
  • Managing and mentor ad hoc creative teams
  • Common projects include branding, ads, social content and PR activations
  • Find and present cultural insights that inform your work
  • Present your work to internal teams and external clients at all levels
  • Manage your day to meet strict deadlines, and prioritize requests
  • Own client relationships

M Booth helps brands shape opinions and drive business through strategic storytelling and integrated campaigns. It offers brand positioning, media relations, digital and social strategy, content creation, and creative services, all delivered through an integrated approach that blends traditional PR with digital, data, and creative capabilities. The firm differentiates itself with a long-standing, independent heritage and a people-first culture that guides collaborative client partnerships and a Be Bold mindset. Its goal is to deliver high-impact communications that move opinions and generate results for major brands.

Company Size

201-500

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

1984

Simplify Jobs

Simplify's Take

What believers are saying

  • $64.6M revenue with 365 employees across NYC and San Francisco markets.
  • Sector diversification spans CPG, tech, financial services, beauty, wellness, and retail.
  • Recent talent acquisition of Jeremy Mullman strengthens media relations and client service.

What critics are saying

  • Complete Next Fifteen subsidiary status exposes M Booth to parent company M&A pressure.
  • CEO Dale Bornstein departure would eliminate primary driver of 4x revenue growth.
  • Larger holding companies rapidly deploy competing AI tools with greater resources and scale.

What makes M Booth unique

  • People-first culture and psychological safety drive inspired work and client loyalty.
  • Culture Mark AI methodology enables brands to navigate cultural relevance at scale.
  • 4x revenue growth under CEO Dale Bornstein demonstrates operational excellence and execution.

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Benefits

Health Insurance

401(k) Retirement Plan

401(k) Company Match

Unlimited Paid Time Off

Paid Holidays

Hybrid Work Options

Family Planning Benefits

Wellness Program

Commuter Benefits

Company News

PRWeek
Jul 16th, 2025
M Booth launches AI-powered methodology, Culture Mark

NEW YORK: M Booth has launched Culture Mark, a proprietary AI-powered methodology designed to make it clearer and easier for brands to make their mark in culture and deliver value, the agency said in a statement.

PRovoke Media
Jul 7th, 2023
Jeremy Mullman leaving ICF Next for M Booth

CHICAGO — Longtime ICF Next partner Jeremy Mullman will be joining M Booth to lead its media relations practice.

PRWeek
Mar 3rd, 2023
Joe Hamrahi leaves M Booth, Next 15 | PR Week

Hamrahi joined M Booth in 2004 as CFO.

INACTIVE