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Boulanger

Electroménager and multimedia retailer with services

Leader Produit Franchise

MerchandisingConfirmed live in the last 24 hours
Full-timeLesquin, FranceIn-person

About the Job

Requirements

  • Experience in product offering roles and mastery of category management principles for constructing a product offering.
  • Proficiency with SAP, data visualization tools, and Google Workspace.
  • Customer focus, analytical ability, business acumen, influence, strategic vision, agility, and responsiveness.

Responsibilities

  • Develop the assortment policy and select the product offering for the franchise network, working autonomously and closely with Boulanger product leaders.
  • Ensure targets are met by managing and optimizing key indicators, including revenue, margin, market share, and stock availability; adapt the offering based on analysis and present key performance indicators to the franchise network.
  • Work with internal Offer, Supply, Merchandising, and Marketing teams to adapt decisions to the franchise business.
  • For store openings, work with the franchisee to ensure the merchandising plan is coherent across product categories, define assortments and key customer-journey moments, and ensure optimal product availability.

About the Company

Boulanger

Electroménager and multimedia retailer with services

Boulanger is a French retailer that specializes in home appliances and multimedia, with more than 220 stores and a strong online presence via boulanger.com. Customers shop in-store or online and can access services such as same-day delivery in Paris, next-day delivery across France, product setup, remote or in-home assistance, seven-day support, subscriptions, rental options, and reconditioned products, with its products designed under three in-house brands (Listo, Essentielb, Skillkorp). It differentiates itself through a customer-first culture built on expert guidance, clear and simple solutions, and a broad ecosystem of services, along with a focus on developing its employees. Its goal is to achieve high customer satisfaction by combining expert guidance, convenient delivery and installation, flexible purchasing options, and accessible products through an omnichannel approach.

Company size
5,001-10,000
Company stage
Not listed
Total funding
Not listed
Headquarters
Lesquin, France
Founded
1954

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