Full-Time
Brand Management Consultant
Brand Management
R+V Allgemeine Versicherung AG
5,001-10,000 employees
Provides private and commercial insurance services
No salary listed
Wiesbaden, Germany
Hybrid
Hybrid work with flexible hours in the home office and office.
Bachelor's
 Growth & Marketing (1) |
|---|
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- A successfully completed degree in economics or business with a focus on brand management or marketing.
- Several years of solid experience in brand management and marketing.
- Advanced project management knowledge and experience in stakeholder management.
- Strong customer orientation, entrepreneurial thinking, and an independent working style.
- Strong communication and teamwork skills.
- Analytical thinking and problem-solving skills.
- Develop the brand strategy for R+V and the R+V Group with a clear focus on differentiation, growth, and customer impact.
- Analyze market, competitor, and customer trends and derive strategic recommendations for brand management.
- Strengthen brand positioning and actively support the brand through transformation processes.
- Manage relevant brand metrics and make the brand's contribution to business success visible.
- Ensure a consistent, differentiating brand experience internally and externally.
- Act as a sparring partner for management, business functions, agencies, and external partners on brand strategy matters.
- Initiate and manage strategic brand projects from idea through implementation, with responsibility for the budget and controlling related to the activities.
- Experience in change management and project leadership.
R+V Allgemeine Versicherung AG is a major German insurer serving private and business customers. It offers standard insurance products as well as customized private plans and tailored, pragmatic solutions for commercial clients, covering protection and retirement planning. Its products work by providing policy-based coverage after customers pay premiums; claims support and risk management are built into the plans, with options ranging from everyday private coverage to specialized corporate solutions. The company differentiates itself through its large customer base, high premium income, and a broad, integrated portfolio, plus a strong emphasis on partnership, support, and employee benefits. Its goal is to be a reliable partner for customers, employees, and partners, helping people through protection and security while maintaining steady growth.
Company Size
5,001-10,000
Company Stage
N/A
Total Funding
N/A
Headquarters
Wiesbaden, Germany
Founded
1922
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Simplify's Take
What believers are saying
- First-quarter 2026 premiums rose 5.6 percent to 6.8 billion euros.
- R+V introduced a cost-lean ETF-based FrühstartRente for children starting January 2026.
- R+V earned Top Employer 2026, supporting hiring and retention in Wiesbaden.
What critics are saying
- Consumer groups filed new 2026 lawsuits over R+V life annuity reduction clauses.
- 2026 profit is forecast near 1.2 billion euros, down sharply from 2025.
- Wildfire, hail, and flood losses can erase underwriting gains after benign catastrophe years.
What makes R+V Allgemeine Versicherung AG unique
- Genossenschaftliche Finanzgruppe distribution gives R+V captive access to Volksbanken and Raiffeisenbanken.
- 2025 pre-tax profit reached 2.2 billion euros, proving underwriting discipline.
- R+V launched NextLevel strategy in 2026, pairing growth with risk-bearing capacity.
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Benefits
Paid Vacation
Wellness Program
Mentorship Program
Training Programs