H

HarperCollins Publishers

Global publisher of books across genres

Senior Associate - Advertising

Full-TimeDeadline 8/27/27
$65k/yr
Mid
Bachelor's
New York, NY, USA
Hybrid
Growth & MarketingPerformance & Paid Marketing

About the job

Requirements
  • A 4-year college degree or equivalent work experience is required.
  • Two to three years of advertising media buying experience are required.
  • Strong hands-on experience with Meta ads is required.
  • The ability to manage high campaign volume with strong attention to detail is required.
  • Comfort with analytics and the ability to regularly and accurately pull analytics and interpret results are required.
  • Comfort working closely with different teams and satisfying multiple stakeholders in a fast-paced environment is required.
  • Strong presentation skills are required.
Responsibilities
  • Under minimal supervision from the Senior Manager, Advertising, execute media buying across HarperCollins adult and children’s titles, covering roughly 40 titles per season.
  • Execute paid social advertising campaigns across self-serve platforms including Meta, TikTok, Snapchat, and Reddit, ensuring campaigns are set up accurately with strong attention to detail.
  • Collect trends and share findings from past and current campaign performance to help formulate future advertising strategies.
  • Regularly update marketing teams on the status and performance of live campaigns and provide and implement recommendations for improvement.
  • Set up and launch programmatic campaigns via The Trade Desk.
  • Prepare weekly and ad hoc reporting for high-level campaigns.
  • Support the Senior Manager, Advertising, in developing and executing presentations and final campaign reporting.
Desired Qualifications
  • Experience with social advertising platforms such as Snapchat, TikTok, Pinterest, and similar platforms is strongly preferred.
  • Proficiency with creative development tools such as Canva and Veo3 and with Airtable is a plus.
  • A background in consumer marketing is preferred.

About the company

H

HarperCollins Publishers

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HarperCollins Publishers is a global book publisher that releases about 10,000 new titles each year in 16 languages, with a catalog of over 250,000 titles across more than 120 branded imprints. They publish across many genres in 15 countries, producing both print and digital editions that reach readers worldwide through a broad distribution network. The company differentiates itself by its size as the second-largest consumer book publisher, its deep history and extensive catalog, and its roster of award-winning authors from the Nobel Prize to the Caldecott Medal. Its goal is to continually publish high-quality books, expand its global reach, and maintain leadership in the publishing industry by growing its catalog and helping authors reach readers around the world.

Company Size

1,001-5,000

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

1817

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Simplify's Take

What believers are saying

  • FY2026 revenue rose 6% to $2.29 billion; Q4 revenue jumped 15% to $566 million.
  • The August 2026 KAZÉ manga imprint expands HarperCollins into youth and fandom markets.
  • The April 2026 Toonstar partnership turns backlist IP into animated series and HarperAlley graphic novels.

What critics are saying

  • Fiscal 2026 profits fell 3% after $29 million in Baker & Taylor and inventory writedowns.
  • HarperCollins faces the March 2026 Anna's Archive lawsuit over 63 million pirated books.
  • AI platforms trained on pirated books commoditize discovery, squeezing royalties and author retention by 2027.

What makes HarperCollins Publishers unique

  • HarperCollins owns a 250,000-title catalog and publishes 10,000 books yearly in 16 languages.
  • Its seven-group U.S. trade structure sharpens category expertise across fiction, nonfiction, children’s, and manga.
  • News Corp ownership funds premium IP deals, including AI licensing and screen adaptations.

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Benefits

Hybrid Work Options

Company News

Draftly
Oct 3rd, 2026
AI websites for global book publishing platforms: key features for success.

AI websites for global book publishing platforms: key features for success. Draftly Team October 3, 2026 Discover how AI-driven websites are reshaping global book publishing platforms with dynamic storytelling, personalization, and enhanced reader engagement. Article Audio 0:00 / 6:46 AI websites are transforming global book publishing platforms by enhancing reader engagement, streamlining content curation, and enabling publishers to scale globally. With the rise of 3D AI technology, platforms can create immersive, scroll-driven experiences that captivate audiences and boost sales. Why AI websites are a game-changer for book publishing. Global book publishing is a $120 billion industry, yet growth is stalling in some regions. AI websites offer a fresh approach to engaging readers and streamlining operations. They allow publishers to: * Personalize the reading experience using predictive algorithms * Automate marketing campaigns based on user behavior * Create cinematic, storytelling-driven websites that captivate visitors For example, HarperCollins recently launched an AI-powered recommendation engine that increased user engagement by 15%. Similarly, smaller publishers and indie authors are turning to 3D AI Portfolios as game-changers for showcasing their books. Key features of AI websites for publishers. To succeed globally, book publishing platforms need AI websites equipped with specific features. Here are the key capabilities to prioritize: 1. Dynamic storytelling for immersive narratives. Storytelling is at the heart of books, and an AI website can extend this experience into the digital realm. Features like scroll-triggered animations and 3D visuals can bring narratives to life. * Interactive Previews: Offer readers an immersive sneak peek into your books with 3D flipbooks or animated excerpts. * Author Showcases: Use AI to create visually stunning author profiles that capture their personal and professional journeys. * Book Trailers: Generate cinematic trailers with AI, combining text, video, and interactivity to draw in readers. This approach is similar to how independent Indian architects use 3D AI websites to showcase their projects. 2. Personalized user experiences. With AI, publishers can tailor content to individual readers, boosting engagement and sales. Imagine a website that: * Recommends books based on past purchases and browsing behavior * Adapts homepage layouts dynamically to highlight genres readers love * Sends personalized email campaigns with special offers based on reading habits Amazon's Kindle Store is a prime example of how personalization can drive revenue, with 29% of its sales attributed to AI-driven recommendations. AI for global audience expansion. AI websites are not just about local success - they can help publishers expand their reach worldwide. Here's how: Multilingual content adaptation. Reaching a global audience requires breaking language barriers. AI-powered translation tools, like DeepL and GPT-based systems, make it easier to localize content without losing context. * Translate book summaries, reviews, and author bios into multiple languages. * Use AI to analyze cultural preferences and adapt marketing messages for different regions. * Implement voice assistants in multiple languages for audio-based navigation. Data-Driven market insights. AI can analyze global trends and reader behavior, offering insights into emerging markets and popular genres. For instance, the demand for eBooks in India grew by 20% in 2022, signaling opportunities for growth in the region. 3D AI website analytics also allow publishers to track user interaction, helping them optimize content for different demographics. Streamlining operations with AI. AI websites don't just improve the reader's experience - they also simplify backend operations for publishers. * Automated Content Tagging: AI algorithms can automatically tag books with relevant genres, keywords, and themes. * Inventory Management: Predict demand and adjust print runs or eBook availability accordingly. * Marketing Automation: Schedule and personalize campaigns with AI, reducing the manual effort required. This mirrors innovations seen in other industries, like Indian social enterprises leveraging AI for efficient operations. Real-World example: wattpad's success. Wattpad is a prime example of how AI websites can revolutionize book publishing. The platform uses machine learning to recommend stories, analyze reader preferences, and even identify potential bestsellers. This strategy has led to over 90 million active users globally and multiple book-to-film adaptations. The role of 3D AI in enhancing publishing websites. Visual storytelling through 3D AI. 3D AI web design takes storytelling to the next level by: * Allowing readers to navigate book worlds with virtual tours * Enabling dynamic, scroll-based animations to make book content more engaging * Visualizing complex narratives through interactive timelines and maps Seamless integration with chatbots. AI chatbots are becoming essential for customer engagement. A 3D AI chatbot can: * Help users find their next read based on mood or preference * Assist with account queries or technical support 24/7 * Provide real-time updates on new releases or author events Why now is the time to invest in AI websites for publishing. With global eBook sales projected to reach $23 billion by 2025, the opportunity for publishers to capitalize on AI-driven websites is immense. Those who invest in this technology now will be better positioned to capture new markets, engage readers, and streamline operations. Ready to elevate your book publishing platform with a cinematic, AI-driven website? Draftly can turn a single prompt into a stunning, scroll-driven experience tailored to your needs. Frequently asked questions. What is an AI website for book publishing? An AI website for book publishing uses artificial intelligence to enhance user experience, automate tasks, and personalize content, making it easier to engage readers globally. How does AI improve reader engagement? AI improves engagement by offering personalized book recommendations, dynamic storytelling features, and interactive elements like virtual book previews and author showcases. Can AI help publishers go global? Yes, AI helps publishers expand globally by enabling multilingual content translation, cultural adaptation, and data-driven insights into emerging markets. What are some examples of AI in publishing? Wattpad is a notable example, using AI for personalized recommendations, bestseller identification, and global community building, with over 90 million active users. Why should book publishers invest in AI websites now? With eBook sales expected to reach $23 billion by 2025, investing in AI websites now can help publishers stay competitive, expand globally, and engage readers.

The Bookseller
Sep 28th, 2026
Transworld poaches Mhairi McFarlane from HarperCollins with two-book deal.

Transworld poaches Mhairi McFarlane from HarperCollins with two-book deal. Rights Sep 28, 2026 by Maia Snow Mhairi Mcfarlane (C) Mark Casarotto Transworld has poached Mhairi McFarlane from HarperCollins, after 12 novels with the publisher, with a two-book deal. Read this article for free! Join thousands of book industry professionals who rely on The Bookseller for trusted publishing news, previews, and insight.

Mensa
Sep 26th, 2026
Secret Genius puzzle book to launch in November.

Secret Genius puzzle book to launch in November. Are You A Secret Genius?, the official puzzle book based on the hit Channel 4 series Secret Genius, will be published by HarperCollins in trade paperback and ebook on 5 November 2026. Created in partnership with BBC Studios and by the programme-makers Mothership Productions in collaboration with British Mensa, it includes 100 mind-bending puzzles that celebrate reasoning in all its forms. Readers will be able to test themselves across five different ways of thinking, race against the clock, compare answers with family and friends, and discover that there's far more than one way to be brilliant. Based on the latest understanding of how its brains work, these ingenious puzzles reward pattern-spotters of all ages, word lovers, visual thinkers, logical minds and more. Perfect for everyone from curious kids to sharp-thinking grandparents, this is the ultimate puzzle challenge to solve together. Kayleigh Mapstone, Executive Director of British Mensa, said: "Secret Genius on Channel 4 provided a wonderful stage for bright minds to shine on and has really helped to challenge outdated perceptions of what intelligence 'looks like'. I'm delighted that Are You A Secret Genius? will provide a further opportunity for anyone interested in seeing how they might handle the games on the show to have a go at home! "The puzzles in the book draw their inspiration from the world of Secret Genius, and are not only both fun and challenging, but also reflect the latest thinking in the psychology of cognitive abilities. So, if you enjoy the puzzles and discover you're rather good at them, then perhaps it might also encourage you to discover a little more about where your thinking could take you!"

International Publishing News
Sep 21st, 2026
HarperCollins brings the influencer trip to the Book World.

HarperCollins brings the influencer trip to the Book World. Publishers Weekly September 24, 2026 Last weekend, the publisher hosted Shelves and the City, an annual weekend event where book influencers from across the country come together to party, gab, and, of course, read. "It feels like book summer camp," said one content creator. Publishing analyst Carlo Carrenho kicks off the week with a review of the headlines from across the international publishing world. The post Around the Book World: Monday, September 21, 2026... Continue reading >> [Source: Publishing Perspectives | September 21, 2026] The longtime director of the book world's largest trade event will preside over his final fair this October before handing the role, which he has held since 2005, to Joachim Kaufmann. As for his... Continue reading >> [Source: Publishers Weekly | September 18, 2026] Dye comes from HarperCollins, where she spent the last 10 years, most recently as VP of sales operations. In her newly created role at Hachette Book Group, she will first focus on optimizing the... Continue reading >> [Source: Publishers Weekly | September 16, 2026] Publishing analyst Carlo Carrenho kicks off the week with a review of the headlines from across the international publishing world. The post Around the Book World: Monday, September 14th, 2026... Continue reading >> [Source: Publishing Perspectives | September 14, 2026] Publishing analyst Carlo Carrenho kicks off the week with a review of the headlines from across the international publishing world. The post Around the Book World: Monday, September 7th, 2026... Continue reading >> [Source: Publishing Perspectives | September 07, 2026] Publishing analyst Carlo Carrenho kicks off the week with a review of the headlines from across the international publishing world. The post Around the Book World: August 31, 2026 appeared first on... Continue reading >> [Source: Publishing Perspectives | August 31, 2026] The HarperCollins imprint will become Jordan's U.S. and Canadian publisher starting in 2027 with Conviction, a legal thriller being developed into a Hulu series starring Elisabeth Moss. Continue reading >> [Source: Publishers Weekly | August 27, 2026] Kazé will be led by Andrew Arnold, also publisher of HarperAlley, and will collaborate with the existing Kazé publishers in France and Germany, acquired by HarperCollins last year, to bring manga,... Continue reading >> [Source: Publishers Weekly | August 25, 2026] Publishing analyst Carlo Carrenho kicks off the week with a review of the headlines from across the international publishing world. The post Around the Book World: Monday, August 24th, 2026... Continue reading >> [Source: Publishing Perspectives | August 24, 2026] Scott Sanders, who most recently led the books vendor services team responsible for strategic partnerships with the Big Five and more than 20 other publishers at Amazon, will join the publisher on... Continue reading >> [Source: Publishers Weekly | August 21, 2026] Though based in the U.K., the charismatic publishing exec was well-known in the U.S., where he founded Harper Paperbacks. Continue reading >> [Source: Publishers Weekly | August 20, 2026] Reiss had previously spent two decades at HarperCollins Christian Publishing, most recently as VP and publisher for its W imprint, before departing for a C-suite role at Tyndale less than three... Continue reading >> [Source: Publishers Weekly | August 19, 2026] Editor-in-Chief Andrew Richard Albanese stands in this week for publishing analyst Carlo Carrenho with a review of the headlines from across the international publishing world. The post Around the... Continue reading >> [Source: Publishing Perspectives | August 17, 2026] Harper Catholic, led by associate publisher Kristi McDonald, will publish trade titles, devotionals, memoirs, works of theology, and more. McDonald joins HarperCollins from the prayer app Hallow,... Continue reading >> [Source: Publishers Weekly | August 11, 2026] Editor-in-Chief Andrew Richard Albanese stands in this week for publishing analyst Carlo Carrenho with a review of the headlines from across the international publishing world. By Andrew Richard... Continue reading >> [Source: Publishing Perspectives | August 10, 2026] Total revenue at the company hit $2.29 billion thanks to strong sellers like Rachel Reid's Game Changers series, but write-offs, including $13 million from the closure of Baker & Taylor, led to... Continue reading >> [Source: Publishers Weekly | August 06, 2026] Will joins the imprint from Flatiron, where she oversaw nonfiction acquisition and strategy. She previously spent 11 years at HarperCollins as cofounder and editorial director of Harper Wave. Continue reading >> [Source: Publishers Weekly | August 05, 2026] Editor-in-Chief Andrew Richard Albanese stands in this week for publishing analyst Carlo Carrenho with a review of the headlines from across the international publishing world. The post Around the... Continue reading >> [Source: Publishing Perspectives | August 03, 2026] Editor-in-Chief Andrew Richard Albanese stands in this week for publishing analyst Carlo Carrenho with a review of the headlines from across the international publishing world. The post Around the... Continue reading >> [Source: Publishing Perspectives | July 27, 2026]

Thomas Nelson
Sep 15th, 2026
Lisa Beech promoted to Vice President of Publicity for Nelson Books.

Lisa Beech promoted to Vice President of Publicity for Nelson Books. Nashville, Tennessee - HarperCollins Christian Publishing is pleased to announce the promotion of Lisa Beech to Vice President of Publicity for Nelson Books In this role, Beech will lead Nelson Books' publicity initiatives, shaping its media strategies into campaigns that invite a wider audience to discover its authors' messages. She will continue securing top-tier media coverage and innovating promotional efforts, including branded authors like Lysa TerKeurst, Jennie Allen, Ruth Chou Simons, and John Eldredge. With over two decades of experience working on major trade releases, Beech has been an integral part of Nelson Books for more than three years. Throughout her career, she has led publicity campaigns for countless bestsellers, most recently Christine Caine's The Faith to Flourish and Jennie Allen's The Lie You Don't Know You Believe. "Lisa has a rare ability to build strategic publicity momentum around an author," said Chris Sigfrids, VP of Marketing, Nelson Books. "I look forward to seeing her continue to build longstanding relationships and champion Nelson Books at the highest level." Thomas Nelson is a world leading publisher and provider of Christian content and has been providing readers with quality inspirational product for more than 200 years. As part of HarperCollins Christian Publishing, Inc., the publishing group provides multiple formats of award-winning Bibles, books, gift books, cookbooks, curriculum and digital content, with distribution of its products in more than 100 countries. Thomas Nelson is headquartered in Nashville, TN. For additional information visit www.thomasnelson.com.