Digital Product Manager Lead - PNC.com Digital Experience

Position Overview

At PNC, our people are our greatest differentiator and competitive advantage in the markets we serve. We are all united in delivering the best experience for our customers. We work together each day to foster an inclusive workplace culture where all of our employees feel respected, valued and have an opportunity to contribute to the company’s success. As a Digital Product Manager Lead within PNC's MarTech organization, you will be based in a Marketing Hub location.

Position Overview:

PNC is seeking a Digital Product Manager Lead to guide multiple Agile teams responsible for delivering and enhancing customer-facing experiences on the pnc.com website.

Working closely with the Product Owner, this role will translate strategic direction, customer needs, and business objectives into product roadmaps, prioritized backlogs, and measurable digital capabilities. The Digital Product Manager Lead will coordinate delivery across product, technology, design, content, analytics, marketing, risk, and line-of-business partners.

The ideal candidate combines strong digital product management experience with the ability to lead complex, cross-team delivery in a large, regulated organization.

Key Responsibilities:

• Partner with the Product Owner to translate PNC.com strategic direction into actionable product roadmaps, priorities, and delivery plans.
• Lead product execution across multiple Agile teams, aligning backlogs, milestones, dependencies, and release plans.
• Define epics, features, business requirements, acceptance criteria, and measurable success outcomes.
• Prioritize customer experience improvements, platform modernization, defects, technical debt, regulatory needs, and operational enhancements.
• Guide the delivery of accessible, mobile-first, customer-centered digital experiences.
• Partner with architecture and engineering teams to balance customer value, speed, scalability, security, reliability, and maintainability.
• Work with analytics and optimization teams to measure performance, evaluate outcomes, and prioritize continuous improvements.
• Manage cross-team risks, dependencies, scope decisions, and stakeholder expectations.
• Support launch readiness, user acceptance testing, defect triage, documentation, training, deployment releases and post-launch monitoring.
• Provide product oversight for external vendors, aligning deliverables, timelines, dependencies, quality standards, and knowledge transfer with the Product Owner’s strategic direction and PNC.com priorities.

Ideal Candidate will have:

• Significant experience in digital product management, product ownership, or customer-facing digital delivery.
• Demonstrated experience leading or coordinating multiple Agile teams.
• Experience developing product roadmaps and managing complex, interdependent backlogs.
• Strong understanding of Agile planning, refinement, acceptance criteria, release management, and incremental delivery.
• Ability to balance strategic thinking with disciplined attention to detail, ensuring teams have clear requirements, priorities, acceptance criteria, and success measures.
• Strong stakeholder management, facilitation, analytical, and executive communication skills.
• Experience working in a complex, matrixed, or regulated organization.PNC is an in-office company that fosters a supportive culture where employees can thrive and achieve balance. We encourage candidates to connect with their recruiter and hiring manager to understand workplace expectations and ensure the role aligns with their goals.PNC will not provide sponsorship for employment visas or participate in STEM OPT for this position.

Job Description

• Executes digital strategy across business segments to optimize digital experience, leveraging design thinking and other best practices.
• Monitors the marketplace to assess digital experience trends and results in order to recommend new digital experiences or enhancements to existing experiences. Prioritizes and decisions recommendations. Supports business case development.
• Develops and designs the features of new or existing digital experiences to take advantage of an identified market need or opportunity. Manages the development, production, roll-out or promotion of digital experiences.
• Partners with key stakeholders including Product, Technology, MIS, Line of Business, Marketing and other internal service partners as well as external stakeholders to ensure all digital experiences meet their strategic goals. Participates in product-specific marketing initiatives. May participate in client facing activities. As part of the first line of defense, supports risk management, compliance, and audit needs.
• Supports business, financial, and customer experience results of digital experiences and effectively recommends modifications in experiences and/or marketing to improve results.

PNC Employees take pride in our reputation and to continue building upon that we expect our employees to be:

• Customer Focused - Knowledgeable of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and able to leverage that information in creating customized customer solutions.
• Managing Risk - Assessing and effectively managing all of the risks associated with their business objectives and activities to ensure they adhere to and support PNC's Enterprise Risk Management Framework.

Qualifications

Successful candidates must demonstrate appropriate knowledge, skills, and abilities for a role. Listed below are skills, competencies, work experience, education, and required certifications/licensures needed to be successful in this position.

Preferred Skills

Agile Web Development, Business Requirements Documentation (BRD), Data Visualization, Digital User Experience, Employee Engagement, IT Architecture, JavaScript, Wireframing

Competencies

Business Acumen, Competitive Environment, Data Gathering and Reporting, Design Thinking, Effective Communications, Innovation, Knowledge Of Product Line, Marketing Strategy and Positioning, Product Development Life Cycle, Project Management, Solutions Development

Work Experience

Roles at this level typically require a university / college degree, with 5+ years of industry-relevant experience. Specific certifications are often required. In lieu of a degree, a comparable combination of education, job specific certification(s), and experience (including military service) may be considered.

Education

Bachelors

Certifications

No Required Certification(s)

Licenses

No Required License(s)

Language Assessments

No Required or Preferred Language Assessments

Pay Transparency

Base Salary: $91,000.00 – $202,800.00Salaries may vary based on geographic location, market data and on individual skills, experience, and education.

Application Window

Generally, this opening is expected to be posted for two business days from 09/10/2026, although it may be longer with business discretion.

Benefits

PNC offers a comprehensive range of benefits to help meet your needs now and in the future. Depending on your eligibility, options for full-time employees include: medical/prescription drug coverage (with a Health Savings Account feature), dental and vision options; employee and spouse/child life insurance; short and long-term disability protection; 401(k) with PNC match, pension and stock purchase plans; dependent care reimbursement account; back-up child/elder care; adoption, surrogacy, and doula reimbursement; educational assistance, including select programs fully paid; a robust wellness program with financial incentives.In addition, PNC generally provides the following paid time off, depending on your eligibility: maternity and/or parental leave; up to 11 paid holidays each year; 9 occasional absence days each year, unless otherwise required by law; between 15 to 25 vacation days each year, depending on career level; and years of service.

To learn more about these and other programs, including benefits for full time and part-time employees, visit pncthrive.com.

Disability Accommodations Statement

If an accommodation is required to participate in the application process, please contact us via email at [email protected]. Please include “accommodation request” in the subject line title and be sure to include your name, the job ID, and your preferred method of contact in the body of the email. Emails not related to accommodation requests will not receive responses.  Applicants may also call 877-968-7762 and say "Workday" for accommodation assistance. All information provided will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

At PNC we foster an inclusive and accessible workplace.  We provide reasonable accommodations to employment applicants and qualified individuals with a disability who need an accommodation to perform the essential functions of their positions.

Equal Employment Opportunity (EEO)

PNC provides equal employment opportunity to qualified persons regardless of race, color, sex, religion, national origin, age, sexual orientation, gender identity, disability, veteran status, or other categories protected by law.

This position is subject to the requirements of Section 19 of the Federal Deposit Insurance Act (FDIA) and, for any registered role, the Secure and Fair Enforcement for Mortgage Licensing Act of 2008 (SAFE Act) and/or the Financial Industry Regulatory Authority (FINRA), which prohibit the hiring of individuals with certain criminal history.

California Residents

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