Mavericks Wanted

When was the last time you achieved the impossible? If that thought feels overwhelming, you might want to pause here, but if it sparks excitement...read on

In 2015, we pioneered a “moneyball for biotech” approach, pooling projects and promising early-stage research from academia together under one financial umbrella to reduce risk and unleash innovation. This model allows science and small teams of experts to lead the way. We build bridges to groundbreaking advancements in rare disease, and develop life-changing medicines for patients with unmet needs as fast as humanly possible. 

Together we define white space, push boundaries, and empower people to solve problems. If you're someone who defies convention, join us and work alongside some of the most respected minds in the industry. Together, we'll ask "why not?" and help reengineer the future of biopharma. At BridgeBio, we value curiosity and experimentation—including the ethical & thoughtful use of AI to improve clarity, speed, and quality of work.

Who You Are

The Associate Director, HCP Marketing will support the development and commercialization of key assets. The Associate Director, HCP Marketing will drive cross-functional collaboration and tactical alignment, ensuring success in the US. This individual will lead the development and execution of tactics supporting the commercial launch of BBP-418. This person will occupy an important role on commercial product teams, work closely with Market Insights, Market Access, Regulatory, Medical Affairs, and other key stakeholders to deliver integrated commercial planning and execution. The Associate Director, HCP Marketing, should feel at home in a fast-paced, ambiguous environment. This position requires excellent communication, organization and collaboration skills. The Associate Director, HCP Marketing will report to the Director of Marketing.

What You'll Do

Responsibilities

Serve as a commercial member on product teams, embedding the market needs into cross functional planning
Drive innovative tactics and address untapped opportunities
Lead brand planning, messaging and claims work
Lead agile, cross-functional team to develop/launch innovative marketing campaigns that will inspire behavioral change and drive brand growth; ensure aligned launch execution across functions
Develop and track metrics to measure and ensure the success of marketing/promotional programs
Lead commercial convention presence, including target meeting, booth design and production and overall commercial presence across channels
Partner with Market Access to help develop access/ reimbursement strategies
Partner closely with commercial and medical teams to develop tactics that will help identify doctors that have, or are most likely to have LGMD2I/R9 patients
Partner with regional teams to ensure diverse commercial insights are brought into the planning process, be the commercial voice advocating for these views
Manage and evolve the disease education campaign and educational resources
Develop and manage the speaker bureau, inclusive of program structure / development / maintenance, speaker selection, vendor leadership and innovative approaches to further brand messaging and positioning
Lead the creation of all HCP peer-to-peer educational content
Collaborate with the Digital team to support execution of launch and pre-launch activities
Proactively evaluate/assess the relevant market landscape, monitoring changes in market dynamics, competition, clinician needs and practices
Develop targeted measurement plans to help evaluate effectiveness of HCP tactics and prioritization of efforts
Work cross-functionally with agency partners, sales, commercial operations, brand analytics, IT, MCM, et

Where You'll Work

This is a hybrid role and requires in-office collaboration 3x per week in our San Francisco Office.

Who You Are

Education, Experience & Skills Requirements

5+ years of commercial biotech or pharmaceutical experience, with at least three years in Marketing
Successful launch experience in a competitive market is preferred
Rare disease experience preferred
Demonstrated ability to develop and action insights from complex clinical data and market research
Understanding of the drug development process, especially regarding opportunities for differentiation and value demonstration
Excellent oral, written, and presentation skills
Passionate about serving patients suffering from Genetic diseases
Proven self-starter, able to work independently and as part of a team
Able to handle full workload across multiple projects
Collaborates seamlessly across functions to build effective working relationships and align strategy and execution.
High level of self-awareness and understanding of the importance of self-monitoring behavior for continuous improvement
Experience leading KOL engagement activities is a plus
True entrepreneurial spirit – BridgeBio was built to do things differently and address the needs of underserved populations, driven by science and unrelenting passion for patients
Ability to travel (~25%) is required

#LI-LN1

At BridgeBio, we strive to provide a market-competitive total rewards package, including base pay, an annual performance bonus, company equity, and generous health benefits. Below is the anticipated salary range for candidates for this role who will work in California. The final salary offered to a successful candidate will depend on several factors that may include but are not limited to the type and length of experience within the job, type, and length of experience within the industry, educational background, location of residence and performance during the interview process. BridgeBio is a multi-state employer, and this salary range may not reflect positions based in other states.

Salary

$181,500—$235,000 USD

As a global company, our comprehensive benefits may vary based on location. We have high expectations for our team members. We make sure those working hard for patients are rewarded and cared for in return.

For BridgeBio Full-Time U.S Based Roles:

Financial & Rewards

Market-leading compensation

401(k) with employer match

Employee Stock Purchase Program (ESPP)

Pre-tax commuter benefits (transit and parking)

Referral bonus for hired candidates

Subsidized lunch and parking on in-office days

Health & Well-Being

100% employer-paid medical, dental, and vision premiums for you and your dependents

Health Savings Account (HSA) with annual employer contributions, plus Flexible Spending Accounts (FSA)

Fertility & family-forming benefits

Expanded mental health support (therapy and coaching resources)

Hybrid work model with flexibility

Flexible, “take-what-you-need” paid time off and company-paid holidays

Comprehensive paid medical and parental leave to care for yourself and your family

Skill Development & Career Paths:

People are part of our growth and success story - from discovery to active drug trials and FDA pipelines, there are endless opportunities for skill development and internal mobility

We provide career pathing through regular feedback, continuous education and professional development programs via LinkedIn Learning, LifeLabs, & BetterUp Coaching

We celebrate strong performance with financial rewards, peer-to-peer recognition, and growth opportunities

By applying, you acknowledge that BridgeBio will process your personal information as described in ourGlobal Candidate Privacy Notice.

Salary 181500 - 235000 USD

BridgeBio

Associate Director - HCP Marketing

About the Job

Requirements

Responsibilities

Desired Qualifications

Who You Are

What You'll Do

Responsibilities

Where You'll Work

Who You Are

About the Company

BridgeBio

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