Full-Time

Manager – Account Management

Posted on 8/15/2024

Influential

Influential

201-500 employees

AI-driven influencer marketing platform for brands

Data & Analytics
AI & Machine Learning

Compensation Overview

$80k - $100kAnnually

Senior

Remote in USA

Remote position, but candidates are preferred to be located on the East Coast.

Category
Strategic Account Management
Sales & Account Management
Required Skills
Social Media
Requirements
  • Strong decision-making, organizational, planning, and problem-solving skills with a proven ability to identify and prioritize critical issues
  • Ability to see the campaign execution process on a micro and macro level
  • 5 - 7+ years of experience working in a digital or advertising environment required
  • Strong organizational skills with the ability to handle multiple clients and priorities with discretion
  • Excellent written and verbal communication skills including the ability to interact professionally with external and internal clients
  • Comfortable working in a startup environment, creating organization and processes where none may already exist
  • Knowledgeable of all major social platforms (Instagram, Facebook, Pinterest, TikTok, Twitter, YouTube)
  • Up to date on the latest trends and innovations in the social realm
  • Bachelor’s degree or equivalent experience
  • Passion for social media
Responsibilities
  • Driving the overall success of campaigns ranging in budget and complexity for clients across beauty, QSR, auto, CPG, finance, gaming, hospitality, and more by collaborating closely with the operations and sales teams
  • Partnering with sales to understand client objectives, strategies, and goals; providing guidance on best practices based on platform and vertical and anticipating client needs
  • Navigating challenges within the execution process with ease; proving thoughtful solutions for roadblocks encountered on any given project
  • Building new materials for the use of the account management department and beyond; improving processes for more seamless execution of campaigns
  • Preparing reports and analyzing ad performance relative to campaign objectives; providing optimization recommendations
  • Staying on top of the workflow and completion of tasks in our project management platform
  • Organizing timelines, creative concepts and paid media strategies for campaigns ranging anywhere from a one day to a one year flight
  • Maintaining in-depth knowledge of ad products and relevant specs, guidelines, and business rules; manage asset delivery timelines
  • Educating sales and clients on Influential’s core offerings, current industry trends and technologies
  • Developing and fostering strong relationships with clients
  • Managing the monthly billing reconciliation process with finance
  • Mentoring junior team members and sharing learnings across the Account Management discipline

Influential connects brands with a large network of over 3.5 million content creators through its influencer marketing platform. The platform uses artificial intelligence to match brands with influencers based on advanced metrics like sales lift and return on ad spend, rather than just traditional social media metrics. This allows brands to measure the broader impact of their campaigns on brand perception and sales. Influential primarily serves large enterprises, including Fortune 500 companies, by offering services such as campaign strategy, influencer matching, and performance analytics. The company differentiates itself by focusing on measurable results and providing deeper insights into campaign performance. Its goal is to enhance marketing strategies for brands through effective influencer partnerships.

Company Stage

N/A

Total Funding

$48.1M

Headquarters

Las Vegas, Nevada

Founded

2013

Growth & Insights
Headcount

6 month growth

-5%

1 year growth

-4%

2 year growth

-5%
Simplify Jobs

Simplify's Take

What believers are saying

  • Publicis Groupe acquisition enhances data-driven marketing with Epsilon's solutions.
  • AI tools enable scalable, cost-effective content creation for influencers.
  • Partnership with UniComm Media Group expands reach to Hispanic audiences.

What critics are saying

  • Publicis acquisition may shift company culture, affecting client relationships.
  • AI-generated content could disrupt traditional influencer marketing models.
  • Snapchat's Paid Partnership Tag may reduce reliance on Influential's platform.

What makes Influential unique

  • Influential leverages AI to match brands with over 3.5 million influencers.
  • The platform focuses on advanced metrics like sales lift and ROAS for campaigns.
  • Influential partners with IBM Watson, WME, Oracle, and is a Facebook Marketing Partner.

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Benefits

Remote Work Options

Health Insurance

Dental Insurance

Vision Insurance

401(k) Company Match

Unlimited Paid Time Off

INACTIVE