Full-Time
Posted on 10/1/2025
Predictive targeting via ML-driven digital advertising
$150k - $175k/yr
New York, NY, USA
In Person
AdTheorent provides digital advertising solutions using machine learning to improve campaign performance. It predicts which audiences are likely to take actions and targets them across channels, including geo-intelligence and cross-environment placements. Its geo-intelligence analyzes location data to inform targeting, while the Cross Environment MAP ties real-world and digital ad placements for activation. The goal is to help clients achieve better results and higher return on investment with data-driven, customized solutions.
Company Size
51-200
Company Stage
IPO
Headquarters
New York City, New York
Founded
2012
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Health Insurance
Dental Insurance
Vision Insurance
401(k) Retirement Plan
Flexible Work Hours
Remote Work Options
Paid Vacation
Paid Holidays
Wellness Program
Mental Health Support
Phone/Internet Stipend
Home Office Stipend
AdTheorent Holding Company, LLC (“AdTheorent” or “the Company”), a leading programmatic digital advertising company using advanced machine learning technolog...
MarTech Breakthrough, a leading market intelligence organization that recognizes the top companies, technologies and products in the global marketing, sales and advertising technology industry, announced that AdTheorent, Inc., a machine learning pioneer using privacy-forward solutions to deliver measurable value for programmatic advertisers, has been selected as winner of the "Best Cookieless Marketing Solution" award in the 7th annual MarTech Breakthrough Awards program.
LOS ANGELES, June 26, 2024 (GLOBE NEWSWIRE) -- AI Breakthrough, a leading market intelligence organization that recognizes the top companies, technologies and products in the global Artificial Intelligence (AI) market, today announced that AdTheorent, Inc., a machine learning pioneer using privacy-forward solutions to deliver measurable value for programmatic advertisers, has been selected as winner of the “Best Predictive Modeling Solution” award, marking AdTheorent’s sixth win in the AI Breakthrough Awards program. AdTheorent has created an algorithmic audience targeting solution – AdTheorent Predictive Audiences, built by ABi™ -- as an innovative and privacy-forward alternative to ID-based programmatic media audience targeting. ABi™, a suite of ML-powered platform tools, leverages customizable and primary-sourced seed data sets to mimic the audience profile of an advertiser’s target. The ML reads signals from the data to build a predictive audience model that scores programmatic inventory based on its likelihood of reaching an individual who meets a desired profile. This privacy-forward predictive scoring delivers superior audience quality and KPI performance, without the use of cookies or IDs. When AdTheorent Predictive Audiences are deployed in platform to enhance AdTheorent’s KPI-based impression scoring, the result is a superior level of privacy-forward data-driven accuracy and accountability
NEW YORK, May 22, 2024 /PRNewswire/ - AdTheorent Holding Company, Inc. (Nasdaq: ADTH), a machine learning pioneer using privacy-forward solutions to deliver measurable value for programmatic advertisers, today announced that it has been named "Best AdTech Platform" in the 2024 Digiday Media Awards.
In September 2023, evidencing its continued prioritization of its team, AdTheorent was named a Crain's Top 100 Best Place to Work in NYC for the tenth consecutive year.