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Camping World

RV and camper retailer with services

Conversation Design Intern

Content Design & StrategyPosted on Nov 13
Internship · Summer 2027No salary listed

About the Job

Requirements

  • Currently pursuing a degree in Philosophy, English, Communications, Marketing, Linguistics, or a related field.
  • Provide a writing sample as part of the application.
  • Demonstrate strong writing and editing skills, close reading and sensitivity to tone and ambiguity, and the ability to turn qualitative observations into clear, prioritized recommendations.
  • Demonstrate curiosity about artificial intelligence and how people interact with it.
  • Work independently and collaboratively in a fast-paced environment.

Responsibilities

  • Write and refine prompts that define how AI agents speak, ask clarifying questions, and hand off callers to a person.
  • Review call recordings and transcripts to identify misread intent, robotic or off-brand language, and friction in the customer experience.
  • Map customer journeys for common call types and identify ways to make the experience smoother and faster.
  • Write voice and tone guidelines for agents across the company's brands.
  • Build test conversations and edge cases, including frustrated callers, vague requests, and unusual phrasing, to evaluate agents before changes ship.
  • Partner with AI engineers to implement prompt and flow changes based on findings, then evaluate whether the changes worked.
  • Present findings and recommendations to the team at the end of the summer.

Desired Qualifications

  • Hands-on experience prompting AI tools such as Claude, ChatGPT, or Gemini.
  • Customer service, retail, or call center experience.
  • Coursework or experience in UX writing, copywriting, user research, or rhetoric.
  • Familiarity with linguistics concepts such as pragmatics or discourse analysis.
  • Comfort organizing findings in spreadsheets.

About the Company

Camping World

RV and camper retailer with services

Camping World sells new and used RVs, campers, and related accessories and runs over 185 service centers to maintain and repair vehicles. Customers buy RVs and gear and bring them to service centers for maintenance, repairs, and upgrades; the Good Sam membership adds roadside assistance and discounts. It stands out by combining large inventory, a nationwide service network, and a loyalty program that encourages repeat visits. Its goal is to be a one-stop partner for RV buyers and travelers, offering both vehicle sales and ongoing maintenance with loyalty-driven engagement.

Company size
5,001-10,000
Company stage
IPO
Headquarters
Lincolnshire, IL
Founded
1966

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