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DealerOn

Digital marketing services for car dealerships

Group Product Manager

Product ManagementConfirmed live in the last 24 hours
Full-timeRemote in USA$106.4k - $161.4k /yr

About the Job

Requirements

  • A bachelor's degree or equivalent professional experience in Business, Technology, Marketing, Engineering, Computer Science, or a related field.
  • At least 8 years of SaaS product management experience, including leading complex initiatives in Agile environments.
  • Experience formally mentoring or managing product managers, with clear evidence of their growth.
  • A track record of owning strategy and outcomes for a group of related products.
  • Technical product management experience and a working understanding of how websites are built and rendered.
  • Understanding of HTML, CSS, and structured data (Schema.org/JSON-LD), including their effects on SEO, accessibility, page performance, and visibility in AI-driven search.
  • Hands-on experience using AI tools such as Claude, ChatGPT, Lovable, or Figma AI to build prototypes, automate workflows, and accelerate product work.
  • Experience defining AI-powered product features, including setting success criteria and evaluating output quality, accuracy, reliability, and cost.
  • Ability to influence cross-functional stakeholders, with analytical, communication, and organizational skills.
  • A track record of data-informed decisions using tools such as GA4 and Pendo.
  • Proficiency with product management tools such as Jira, Confluence, or Miro.
  • The successful candidate must pass a background check.

Responsibilities

  • Contribute to the strategy and roadmap for a connected group of products and initiatives, aligned with product leadership’s portfolio strategy and company goals.
  • Own investment trade-offs within the product group, making risks, opportunity cost, and impact on revenue and profitability explicit.
  • Use market trends, competitive insights, customer research, and product data to set priorities across the product group.
  • Balance short-term delivery with long-term platform scalability across the products owned.
  • Define and monitor product-group success metrics, including adoption, engagement, conversion, retention, and revenue contribution.
  • Directly manage, coach, and develop a team of Product Managers and Associate Product Managers, set clear expectations, and hold the team accountable for outcomes.
  • Partner with the VP of Product Management on hiring, onboarding, and performance management for the team.
  • Run regular one-on-ones, skill-gap assessments, and growth plans for the team.
  • Raise AI fluency across the team by setting expectations for AI-assisted workflows and coaching on AI feature definition and evaluation.
  • Build a team culture of accountability, collaboration, innovation, and customer focus.
  • Partner with Product Development leadership to shape AI direction for the product group, including where AI belongs and in what order to build it.
  • Apply company strategy for evaluation, release, and responsible AI standards across the product group, and review the team’s evaluations for coverage and rigor.
  • Monitor AI quality and cost for the product group against agreed thresholds and raise risks and trade-offs to leadership early.
  • Contribute to defining requirements for emerging AI protocols, such as MCP (Model Context Protocol), and AI agents for the product group, partnering with Engineering on which data, actions, and permissions to expose.
  • Build working prototypes to validate concepts with dealers and internal stakeholders.
  • Be accountable for delivery across the product group, working with Engineering and UX leads from concept through launch.
  • Engage with Engineering as a technical peer, weighing performance and implementation trade-offs early so they shape the solution.
  • Hold the product group to a high bar for stability and security, partnering with Engineering to prioritize reliability, performance, and security work alongside new features.
  • Step in as an individual contributor on critical initiatives where needed.
  • Work closely with other product managers and product leaders to coordinate dependencies across product groups.
  • Partner with Marketing, Sales, Customer Success, Support, and Operations on launch readiness, enablement, and post-release analysis.

Desired Qualifications

  • Experience in automotive retail technology, dealership software, digital retailing, CMS platforms, CRM platforms, or automotive marketing solutions.
  • Experience defining requirements for MCP-based integrations or AI agent experiences.
  • At least 2 years of people management experience, ideally managing product managers.
  • Experience hiring product managers and running structured interview processes.
  • Familiarity with consumer shopping journeys, lead funnels, conversion optimization, and attribution.
  • Formal product management or people management training.

About the Company

DealerOn

Digital marketing services for car dealerships

DealerOn provides digital marketing services tailored for car dealerships across North America. It helps dealerships grow online by offering local SEO, general SEO, digital advertising, and digital retailing solutions, all designed to generate more leads and sell more vehicles profitably. The company works by creating customized marketing strategies and precision-targeted campaigns, supported by tools that track leads and sales. Unlike some competitors, DealerOn emphasizes award-winning support (with a 99% client satisfaction rating) and a proven track record, including its clients seeing an average 150% increase in leads. The goal is to help dealerships outperform competitors by increasing online visibility, driving qualified traffic, and converting that traffic into sales through a full suite of digital marketing services and educational content.

Company size
501-1,000
Company stage
Not listed
Total funding
Not listed
Headquarters
Rockville, MD
Founded
2002

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