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Samsonite

Global luggage brand selling lightweight bags

City Sales Manager

Full-TimeUpdated on 10/14/2026
No salary listed
Mid
Beijing, China
In Person
RetailRetail Store Management

About the job

Responsibilities
  • Drive profitable top-line sales growth and set and drive sales and profit targets for stores within the assigned city market.
  • Monitor sales achievement rate, average transaction value, and sales per square meter to ensure annual and monthly goals are met.
  • Analyze business results, understand key business drivers, and create action plans to drive sales.
  • Ensure all stores comply with company-wide operational standards, including visual merchandising, service processes, and inventory management.
  • Conduct regular store visits to evaluate operational quality and address compliance or process issues.
  • Coach store associates and management to provide clients with a consistent shopping experience.
  • Oversee recruitment, training, performance evaluation, and career development for store managers and staff within the city.
  • Conduct workshops and meetings to enhance team capabilities in sales skills, product knowledge, and customer service.
  • Monitor inventory turnover rates and collaborate with logistics teams to optimize replenishment plans and minimize excess stock.
  • Manage city operational costs, including labor, utilities, and material waste.
  • Provide a positive client experience.
  • Supervise service quality, resolve escalated customer complaints, and uphold the brand’s image.
  • Implement VIP customer management and customer relationship management strategies to increase repeat purchases and loyalty.
  • Liaise with headquarters departments, including Marketing, Merchandising, and Finance, to share city market insights and drive localized marketing campaigns.
  • Coordinate new store launches, including site selection, staffing, and opening events.
  • Gather data on consumer behavior, competitor activities, and market trends to support headquarters strategy development.

About the company

Samsonite is a global luggage brand that designs and sells a wide range of travel and personal accessories. Its products include suitcases, business bags, kids’ backpacks, casual bags, and related gear, all built to be lightweight, durable, and functional for travelers. The company emphasizes materials, construction, and design features such as strong shells, smooth wheels, secure zippers, and organized compartments to protect belongings and ease travel. Samsonite differentiates itself through extensive research and development, a history of industry firsts, and a strong global distribution network that includes direct sales, retail partners, and online channels. Its goal is to provide reliable, high-quality travel solutions that meet the needs of frequent travelers, business professionals, and families, maintaining leadership in the travel luggage market by continuing to innovate and improve user experience.

Company Size

N/A

Company Stage

IPO

Headquarters

Luxembourg

Founded

1910

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Simplify's Take

What believers are saying

  • First-half 2026 sales excluding Middle East and India rose 3.1% on constant currency.
  • Samsonite launched Nexis and Paralux colorways in 2026, reinforcing innovation momentum.
  • Gross margin reached 60.0% in Q2 2026 excluding tariff refunds, beating 2025 levels.

What critics are saying

  • Second-quarter 2026 sales fell 1.6% as Middle East conflict hit demand.
  • Operating profit dropped 16.1% in 2025, showing margin fragility under weaker wholesale demand.
  • BÉIS integration by Q4 2026 risks distracting management while North America softens.

What makes Samsonite unique

  • Samsonite’s 115-year brand still commands global retail shelf space and consumer trust.
  • The 2026 portfolio spans Samsonite, TUMI, Gregory, and American Tourister across channels.
  • BÉIS acquisition adds a digitally native lifestyle brand and younger female audience.

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Benefits

Paid Vacation

401(k) Company Match

401(k) Retirement Plan

Company News

Tourism Breaking News
Jun 12th, 2025
Samsonite celebrates 115 years of excellence with the launch of the New Streamlite Collection, blends vintage aesthetics with modern innovation

Samsonite celebrates 115 years of excellence with the launch of the New Streamlite collection, blends vintage aesthetics with modern innovation.

PR Newswire
Jun 4th, 2025
Samsonite Taps Boston'S Payton Pritchard For New Campaign: "It'S Not Just A Bag, It'S A Samsonite"

The basketball standout brings his signature discipline, grit, and on-the-go lifestyle to Samsonite's latest storytelling effort — built for movement, not just travel.MANSFIELD, Mass., June 4, 2025 /PRNewswire/ -- Samsonite, the iconic and trusted leader in travel gear headquartered in Massachusetts, USA, unveils its latest campaign: "It's Not Just a Bag, It's a Samsonite." The campaign spotlights the brand's commitment to creating expertly designed bags for all types of travel, from quick commutes to international journeys and reframes travel as a state of constant motion, where the right gear is essential to staying ready for whatever comes next

MARKETING-INTERACTIVE
Feb 23rd, 2025
Dentsu Indonesia, Samsonite turn discarded luggage into noise-reducing panels for schools

Dentsu Indonesia and Samsonite have introduced Scholar Panel, an innovative noise-reducing solution made from recycled luggage waste, designed to shield students from excessive aircraft noise near Jakarta's Soekarno-Hatta Airport.

Cision
Nov 18th, 2024
Samsonite And Fibbl Team-Up To Delight Customers Online

SAMSONITE AND FIBBL TEAM-UP TO DELIGHT CUSTOMERS ONLINE

HS Today
Feb 1st, 2024
CBP and Samsonite Partner to Provide Mission-Critical Canine Training Aids

U.S. Customs and Border Protection (CBP) announced a new partnership with Samsonite, LLC as part of the Donations Acceptance Program.