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Procter & Gamble

Makes household and personal care products

Design Director: Brand Expression

Brand DesignConfirmed live in the last 24 hours
Full-timeBoston, MA, USA

About the Job

Requirements

  • A Bachelor's degree in Design or a related field is required.
  • A minimum of 6 years of experience in a similar role is required.
  • Demonstrated ability to lead design projects from concept to completion is required.
  • Strong knowledge of design software and technologies, such as InDesign, Illustrator, and Dreamweaver, is required.
  • A keen eye for aesthetics and details is required.
  • Excellent communication skills are required.
  • Ability to work methodically and meet deadlines is required.

Responsibilities

  • Lead the visual identity, design strategy, and brand expression for North American Gillette initiatives across packaging, retail, communication, innovation, and digital touchpoints.
  • Serve as the steward of Gillette's North American brand expression, ensuring all design work strengthens the brand while operating within the established global identity framework.
  • Partner closely with Global Design to align regional initiatives with the broader Gillette brand vision while advocating for North American consumer, customer, and business needs.
  • Translate deep consumer understanding, cultural shifts, retailer realities, and grooming trends into meaningful design solutions that drive business growth.
  • Lead and inspire a network of external agency partners, including design firms, advertising agencies, retail design firms, shopper agencies, and digital partners.
  • Drive the design direction for regional innovation initiatives, retail programs, and go-to-market activations, ensuring excellence from concept through execution.
  • Facilitate design sprints, workshops, and cross-functional collaboration sessions to solve complex business and consumer challenges.
  • Champion exceptional design craftsmanship and raise the quality, effectiveness, and distinctiveness of all consumer-facing experiences.
  • Build strong collaborative relationships across Brand, R&D, Product Supply, Sales, and Global Design teams to ensure seamless execution and alignment.
  • Advocate for design as a strategic driver of brand equity, consumer delight, and business growth.

About the Company

Procter & Gamble

Makes household and personal care products

Procter & Gamble makes household and personal care products that consumers use for cleaning, grooming, hygiene, and everyday health. Its portfolio includes Tide laundry detergent, Pampers diapers, Gillette razors, and Crest toothpaste, with brands tailored to different needs and markets. The company develops and manufactures these branded goods, then earns revenue by selling them through retailers, distributors, online stores, and direct consumer channels. Its businesses span beauty and hair care, shaving, oral and personal health, fabric and home care, and baby and family care. Founded in 1837, Procter & Gamble is headquartered in Cincinnati, Ohio.

Company size
10,001+
Company stage
IPO
Headquarters
Cincinnati, OH
Founded
1837

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