About the Role

We are looking for a powerhouse Head of Go-To-Market (GTM) / Growth to own the entire

commercial launch and expansion strategy for our product. This isn't a traditional, siloed

marketing or sales role—this is a unified, high-impact position designed for a strategic leader

who views marketing, launch mechanics, demand generation, and sales enablement as a

single, continuous motion.

As a product goes live, you will literally be the person who takes the product to market. If you

possess a rare blend of sharp marketing instincts and a commercial sales mindset, this role is

built for you.

Key Responsibilities

Your mission is simple yet challenging: bridge the gap between product readiness and market

dominance.

 The Launch Mastermind: Own the end-to-end launch strategy for our product. You will

define the positioning, messaging, and rollout phases to ensure maximum impact on day

one.

 Unified GTM Execution: Treat marketing, demand gen, and sales enablement not as

separate departments, but as a single, cohesive engine.

 Demand Generation: Design, execute, and scale data-driven inbound and outbound

campaigns that build a robust, high-converting pipeline.

 Sales Enablement: Arm the sales team with the exact tools, collateral, competitive

intelligence, and playbook they need to close deals faster.

 Cross-Functional Leadership: Work hand-in-hand with Product, Engineering, and

Executive leadership to align market feedback with product roadmaps.

What We Are Looking For

 The Sales & Marketing Contour: You don't just sit in a marketing silo or a sales bullpen.

You deeply understand the psychology of the buyer (Marketing) and the mechanics of

closing a deal (Sales).

 Launch Experience: You have a proven track record of successfully launching new

products or entering new markets from scratch, preferably in a fast-paced environment.

 Data-Driven Builder: You are comfortable working with analytics, attribution models, and

CRM data to optimize the funnel continually.

 Strategic & Hands-on: At the GM level, you can chart the 12-month strategy but aren't

afraid to roll up your sleeves to write a launch brief or review a sales deck.

Qualifications & Requirements

 Experience: 10+ years of experience in Growth, Marketing, or Business Development, with

at least 3–5 years leading integrated GTM strategies.

 Industry Fit: Experience in B2B SaaS, tech, or high-growth product companies is highly

preferred.

 Location: Must be based in or willing to relocate to the Delhi/Noida region for this on-site

position.

 Education: Bachelor’s or Masters degree in Business, Marketing, or a related field (MBA

from a tier-1 institute is a plus, but proven execution matters more).

Why Join Us?

You will have total ownership of a live product's market trajectory. This is a high-visibility, high-

impact role at the senior level where your success directly dictates the company's growth curve.

Paytm Labs

Head of Go-To-Market - Enterprise Sales

About the Job

Requirements

Responsibilities

Desired Qualifications

About the Company

Paytm Labs

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