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Penske Media

Owns and operates diversified media brands

Senior Marketing Manager - Brand & Integrated Marketing

Brand & Creative MarketingConfirmed live in the last 24 hours
Full-timeNew York, NY, USA$90k - $115k

About the Job

Requirements

  • At least 5 years of marketing experience in media.
  • Comfort with managing others, with a minimum of 1–2 years of management experience.
  • Ability to multitask and manage time and priorities efficiently in a fast-paced environment.
  • Strong writing background and ability to communicate clearly and concisely in written and oral presentations.
  • Knowledge of third-party marketing and research tools such as Microsoft, Jira, comScore, and Ipsos is preferred but not required.
  • Ability to work as part of a team and independently.

Responsibilities

  • Develop brand marketing strategy and materials for Robb Report, ARTnews, Art in America, and Artforum, ensuring consistent positioning across titles.
  • Create presale ideas and stories using each title’s digital, print, and event assets.
  • Provide strategic input, creative solutions, and concepts to the sales team.
  • Ensure proposals address client needs while highlighting each title’s core values and capabilities.
  • Explore innovative ways to drive client business.
  • Use insights to tell the brand story, including research from Ipsos, comScore, and Google Analytics as needed.
  • Accompany the sales team and/or marketing management on sales calls to present marketing platforms and client-specific opportunities in person.

Desired Qualifications

  • Experience with luxury and/or art-world brands.

About the Company

Penske Media

Owns and operates diversified media brands

Penske Media functions as a media company that owns and operates a group of influential entertainment- and culture-focused brands. Its approach is to acquire established, legacy publications—often in niches like film, fashion, music, and events—and digitalize and grow them while preserving their identities. The company’s portfolio includes Variety, The Hollywood Reporter, Billboard, Women’s Wear Daily, Rolling Stone, and a stake in SXSW, among others, which it uses to shape conversations across entertainment, music, and fashion. Unlike some peers, PMC tends to build a portfolio by curating and modernizing existing brands rather than creating new ones from scratch, keeping each brand’s audience while expanding its digital reach and cross-brand opportunities. The goal is to become a leading curator and amplifier of cultural content across multiple media formats, leveraging scale and brand trust to guide audiences and influence trends.

Company size
201-500
Company stage
Growth Equity (Non-Venture Capital)
Total funding
$235M
Headquarters
Los Angeles, CA
Founded
2003

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