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Becton Dickinson

Global medical devices, lab equipment supplier

Marketing Communications Specialist

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeİstanbul, TürkiyeNo salary listedIn-person

About the Job

Requirements

  • A bachelor's degree in Marketing, Business, Communications, or a related field is required.
  • Three to five years of experience in a business-to-business marketing communications role is required; experience in medical devices, pharmaceuticals, or healthcare IT is preferred.
  • Developed project management skills and the ability to manage complexity with an appropriate sense of urgency are required.
  • Fluency in written and spoken English is required.
  • An action-oriented approach, drive for results, and strong customer focus are required.
  • Strong communication and presentation skills are required.
  • Analytical skills are a plus.
  • Sensitivity to working in multicultural and cross-functional teams is required.
  • Experience working in a large matrix organization is required.
  • A master's degree in marketing, business, or related fields is a plus.
  • Knowledge of the healthcare market or healthcare IT industry is a plus.
  • Attention to detail, quality control, and understanding of marketing principles are expected.
  • Interest in sales and marketing, ideally in an international environment and healthcare products, is expected.

Responsibilities

  • Collaborate with European product and marketing teams, platforms, shared services, regional marketing teams, and local marketing teams to support their work.
  • Plan and execute marketing projects and programs, taking responsibility for their timely completion.
  • Serve as a champion and super user for key business development tools and initiatives, including Veeva Vault, BD AdProm, and BD ShowPad, to enable structured, efficient, and compliant work.
  • Act as a knowledge base and key interface for questions about internal marketing approval processes using Veeva Vault and AdProm.
  • Work closely with global program managers, the Center of Excellence, and the sales effectiveness team.
  • Build content structures for communication platforms and directories, and simplify access so team members can maintain relevant content.
  • Identify opportunities to enhance tools and coordinate financial planning, rollout phases, and related team training.
  • Support the development and creation of customer-specific and MMS-wide marketing materials and related website updates.
  • Support the management of marketing events and congresses, including related virtual activities and digital presence.
  • Support cross-business BDX projects.
  • Take on administrative activities within overall team projects.

Desired Qualifications

  • Experience in medical devices, pharmaceuticals, or healthcare IT is preferred.
  • Analytical skills are a plus.
  • A master's degree in marketing, business, or related fields is a plus.
  • Knowledge of the healthcare market or healthcare IT industry is a plus.

About the Company

Becton Dickinson

Global medical devices, lab equipment supplier

BD (Becton, Dickinson and Company) is a global medical technology company that designs, manufactures, and sells medical devices, laboratory equipment, and related services for hospitals, labs, clinicians, and biopharma partners. It operates in four segments: Medical Essentials (medication delivery and specimen management devices), Connected Care (medication management and advanced patient monitoring systems), BioPharma Systems (drug delivery systems for pharmaceutical partners), and Interventional (surgical, endovascular, urological, and critical care products). In addition to devices, BD offers connected software, analytics, clinical education, customer portals, and service programs to support its products. The company’s goal is to help healthcare providers improve patient outcomes by enabling safer and more efficient delivery of care through integrated devices, data, and services across the health ecosystem.

Company size
10,001+
Company stage
IPO
Headquarters
Franklin Lakes, NJ
Founded
1961

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