Watch Marketing & Merchandising Associate Director

The story of Cartier is founded on audacity and passion. For more than 170 years we have embraced a bold, pioneering spirit that continues to inspire our teams across all Métiers from our boutiques to our workshops and corporate offices. Our 9000+ colleagues of 105 nationalities are united by a shared independent spirit and commitment to excellence, striving to continuously enrich our Maison’s heritage by pushing the boundaries of creativity.

MAIN PURPOSE

The purpose of the position - V.I.E is to manage the strategic planning and execution of Cartier watch’s key product collection(s) in line with corporate direction. The person will be in charge of product strategy and action plans, forecast and analysis, smooth launch of novelties, etc.

This role is based in Shanghai.

HOW WILL YOU MAKE AN IMPACT?

KEY RESPONSIBILITIES

1–Product Strategy & Action plan

• Deliver and lead 360 degree action plans for collections in-charge to guide the product strategy and achieve business goals
• Assist Watch Marketing & Merchandising Associate Director with local strategy, establish and implement solid, integrated launch plan & gain independence on project management skills
• Communicate closely and coordinate with cross-functional teams to meet strategic objectives and action plans

2-Sales Analysis & Forecast

• Conduct and ensure high quality of sales review and analysis, monthly, yearly, ad-hoc, etc. to share with local management as well as HQ
• Prepare forecast for the collection in-charge down to reference level based on sales analysis and market trend
• Collaborate with local and central teams in regular forecast planning with the goal to achieve business target and ensure healthy visibility for the collection in-charge
• Perform key benchmarking analysis for novelties (pricing, aesthetics, materials) vs. competitors and range products

3-Product launch & Marketing Operations

• Ensure smooth launches including timely delivery of products news, product training to related cross-functional department; closely monitor stock status and delivery, collaborate with communication / merch / commercial / EC team to develop launch strategy
• Support on marketing operations, such as dressing proposal, VM proposal, trainings, price adjustment, proofreading, etc.
• Support on watch events and other transversal events (e.g. Watches & Wonders, Watchmaking Encounters, HJ events, CIIE, etc.)
• In charge of monthly management meeting/monthly boutique manager meeting slides preparation, 3Y budget plan update and consolidation

4-Competition & Market Insights

• Develop in-depth understanding in watchmaking industry and knowledge
• Research and understand local watch market needs, competitor and customer insights.
• In charge of monthly watch competition monitoring, monthly Swiss watch export report analysis, monthly market share update, watch auction result monitoring, monthly price positioning follow-up, etc.
• Identify opportunities and come up with local initiatives

HOW WILL YOU EXPERIENCE SUCCESS WITH US?

At Cartier, we are free spirits, exploring a world of possibilities. Our diversity of skills, talents and backgrounds is what makes us unique. Each singular individual is recognized and empowered, supported and rewarded. We value your independent spirit and encourage you to create your own path on an exciting journey with global opportunities. You will never stop learning at Cartier, a unique and special place to work and progress.

You will have a great opportunity to be an essential contributor in a dynamic team, working for the success of a first-class Luxury Maison under strong business acceleration and transformation.

In order to be eligible for a V.I.E in China:

• You graduated from a Bachelor's Degree or Master's Degree in Business, Management, Marketing, Engineering or related disciplines from a University among the top 500 list of The Academic Ranking of World Universities. The Academic Record Certificate issued by the University needs to prove an average score no less than 80 (hundred-mark system or equivalent) or above B (grading system);
• You graduated from a Bachelor's Degree or Master's Degree in Business, Management, Marketing, Engineering or related disciplines and you justify of at least 2 years of professionnal experience post-Graduation in a similar type of position.

We believe in shared success and understanding that with your actions you elevate your team and Maison. To contribute to team success, we expect the following:

• Related experience in the beauty/luxury industry is preferred.
• Well-developed office skills (esp. Power BI, Excel, PowerPoint)· Strong analytical skills and strategic thinking.
• Entrepreneur mindset, open-minded, fast-learning and adaptation ability.
• Team player, strong communication skills with cross-functional teams.· Has basic understanding of Chinese culture.
• A strong collaborative spirit and communication skills, enjoying transversal/collaborative work and achieving results through teamwork. 
• English Fluent, French and Mandarin are a plus.
   

HOW DO WE KEEP YOU SMILING?

• Ability to join and interact with a passionate, motivated and creative team that shares the same passion and energy for our dynamic Maison.
• A plethora of learning and growth opportunities within Cartier to help you develop and deep-dive into the Luxury Retail environment.

YOUR JOURNEY WITH US

• Firstly, you will be engaging with an online video interview of 15 minutes for us to assess your understanding of the position and motivations;
• Subsequently, you will be meeting with the HR team to dive deeper and assess your fit to this role;
• Finally, you will be able to meet with the local Hiring Team (Local HR and Hiring Manager).

WHAT WE OFFER YOU

We offer exciting opportunities to grow professionally and personally in a supportive and international environment. The industry is transforming, and it is an exciting time to join the Maison and to be at the forefront of this industry-wide transformation.

As a V.I.E in our subsidiary, you will benefit from:

• 12-month contract, potentially renewable for another 12-month
• Monthly allowance not subject to taxes
• Monthly housing allowance
• Travel costs linked to the move
• Health insurance

ELIGIBILITY TO THE VIE PROGRAM

Important: Kindly note that the V.I.E Program requires strict eligibility criteria, you can access further information on this destination and check your eligibility through this page: https://mon-vie-via.businessfrance.fr/en/countries

The V.I.E Program is run under the authority of the French Ministry for Economy and Finance and that of the Ministry of Foreign Trade, all details can be found on the Civiweb website: https://mon-vie-via.businessfrance.fr/informations-pratiques-sur-le-volontariat-international