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University of Chicago

Private research university in Chicago, IL

Director of Marketing & Strategic Communications

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeChicago, IL, USA$125k - $135k

About the Job

Requirements

  • A college or university degree in a related field is required.
  • At least 7 years of work experience in a related job discipline are required.

Responsibilities

  • Develop and lead integrated marketing campaigns and engagement initiatives to build brand awareness and advance the Forum’s mission across multiple platforms.
  • Design and implement a comprehensive annual marketing strategy, ensuring consistent messaging and high-quality execution across all channels.
  • Craft and uphold a unified brand identity, establishing visual identity, tone, and positioning for the Chicago Forum.
  • Create and manage audience segmentation strategies to deliver personalized and relevant communications throughout the engagement lifecycle.
  • Oversee the production and delivery of impactful content, including video, audio, and written materials, tailored for diverse audiences.
  • Cultivate and maintain strong partnerships with internal and external stakeholders, including University of Chicago marketing and communications teams.
  • Lead the development and execution of crisis communication protocols and response strategies.
  • Guide preparation of donor communications and promotional materials, including the annual report.
  • Direct editorial strategy to promote content in all media generated within and beyond the University, amplifying the Forum’s thought leadership.
  • Supervise, mentor, and inspire a team that includes the Digital Marketing & Communications Manager as well as professional and student employees.
  • Ensure effective coordination and alignment of marketing efforts with organizational objectives, adapting to evolving needs and opportunities.
  • Provide hands-on support for evening and weekend events as part of a dynamic, collaborative team environment.
  • Act as a strategist or project lead to plan, develop, and disseminate information designed to keep the public informed of the organization's programs, accomplishments, or point of view.
  • Make high-level contributions to the media interface, including writing press releases, planning and organizing media coverage for major events, and crafting responses to sensitive or controversial issues.
  • Solve complex and unique problems related to the writing, preparation, and/or delivery of information from or about the unit.
  • Perform other related work as needed.

Desired Qualifications

  • At least 2 years in a senior leadership marketing role.
  • Demonstrated success developing and executing integrated marketing and engagement strategies.
  • Proven success in communications and/or public relations.
  • Demonstrated experience managing crisis communications.
  • Extensive experience in campaign strategy, public relations, and team leadership.
  • Track record of managing communications and marketing teams in academic or mission-driven environments.
  • Proficiency in marketing automation and customer relationship management platforms such as HubSpot, Marketo, or Salesforce Marketing Cloud.
  • Familiarity with website management, such as Drupal or similar.
  • Strong familiarity with business social media platforms and analytics tools such as Google Analytics and Facebook Analytics.
  • Effective advisor to senior leadership with strong executive presence.
  • Exceptional writing, editing, and storytelling skills across a range of formats and audiences.
  • Demonstrated professionalism, initiative, discretion, and adaptability, working effectively both independently and with diverse stakeholders.
  • Commitment to UChicago’s first principle of free inquiry and expression; familiarity with the University of Chicago is a plus.
  • Portfolio of marketing campaigns preferred.
  • Writing sample preferred.

About the Company

University of Chicago

Private research university in Chicago, IL

The University of Chicago is a private research university founded in 1890 in Chicago's Hyde Park neighborhood. It comprises the College, graduate divisions, and professional schools across a broad range of disciplines.

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