Compensation Overview

We are seeking a dynamic and experienced Event Marketing Specialist to join our events team. This role will be pivotal in planning, executing, and optimizing our presence at industry events, proprietary conferences, and internal events. The ideal candidate will have 2-4 years of hands-on experience in event marketing within the tech sector, demonstrating a strong understanding of how events contribute to pipeline, brand awareness, and customer engagement. 

Key Responsibilities: 

• Event Coordination: Assist event leads with managing all aspects of event planning, including venue selection, vendor management, budgeting, and logistics. Act as team lead for the internal contract process, invoicing, documentation, and swag.

• On-site Management: Oversee all on-site activities, ensuring smooth execution and representing our brand professionally.

• Content Development: Collaborate with content creators to develop compelling materials and presentations for events. 

• Event Technology: Act as team lead for event technology, including ownership of the event platform (Bizzabo). Create registration pages, landing pages, and ticket codes.

• Pipeline Generation: Work closely with sales to generate and qualify leads from events, tracking ROI and effectiveness. 

• Post-Event Analysis: Conduct thorough post-event analysis and reporting, providing insights and recommendations for future improvements. 

• Budget Management: Manage event budgets effectively, tracking expenses and optimizing spend for maximum ROI. 

Qualifications: 

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field. 

• 2-4 years of experience in event marketing within the tech industry, with a proven track record of successful event execution. 

• Ability to analyze & interpret metrics around event performance. 

• Strong project management skills with the ability to manage multiple projects simultaneously. 

• Excellent communication and interpersonal skills, with a knack for building relationships with internal teams and external partners. 

• Analytical mindset with the ability to interpret event data and metrics to drive decision-making. 

• Creative thinker with a proactive approach to problem-solving and a keen attention to detail. 

• Proficiency in event management software (e.g., Bizzabo). 

• Knowledge of Salesforce and 6sense required. 

Base Salary Range: $56,254 to $82,506. The base salary range represents the anticipated low and high end of the base salary range for this position. Actual salaries may vary and may be above or below the range based on various factors, including but not limited to work location and experience. The base salary is one component of 6sense’s total compensation package for this position. Other compensation may include a bonus program or commission plan, and stock options if approved by 6sense’s board. In addition, 6sense provides a variety of benefits, including generous health insurance coverage, life, and disability insurance, a 401K employer matching program, paid holidays, self-care days, and paid time off (PTO). #Li-remote

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