Director – Data Partnerships

McCANN Global CEO Tyler Turnbull to take over as CEO of WPP Creative in 2027. McCANN Global CEO Tyler Turnbull will take charge of WPP Creative in early 2027, bringing together the network's creative agencies with its media, data, production, commerce and technology capabilities. Tyler Turnbull will take over as WPP Creative Global CEO in early 2027. WPP has announced that Tyler Turnbull will join the company as CEO of WPP Creative in early 2027, succeeding Jon Cook. Turnbull will join WPP from McCANN, where he is currently Global CEO. A leader known for his ambition, global perspective and creative conviction, Turnbull will lead WPP's integrated creative offering, He brings a strong record of transforming agencies, nurturing deep trusted client partnerships, building high-performing cultures and driving creative and commercial growth. Before McCANN, he spent 12 years at FCB, leading businesses in Canada, North America and globally to sustained creative recognition and growth. As CEO of WPP Creative, he will bring together the very best of WPP's iconic agencies to drive growth for clients. Cindy Rose, CEO of WPP, said: "Tyler is a world-class leader with the ambition, global perspective and creative conviction to lead the next chapter of WPP Creative. His appointment reflects our determination to bring together the very best of WPP for our clients, put creativity at the centre of growth and set a new standard for the industry. I am delighted that he is joining WPP." Turnbull will accelerate WPP Creative into its next chapter of growth by further deepening the connections between some of the world's most distinctive creative brands with WPP's capabilities in media, data, production, commerce and technology to create a new kind of growth partner for the AI era. Commenting on his appointment, Tyler Turnbull said. "Together with our exceptional teams, my ambition for WPP Creative is to set a new standard for our industry: connected enough to bring WPP's full strength to every client, distinctive enough to protect the unique magic and cultures of our iconic brands, and extraordinary enough to nurture the industry's most creative talent as we drive meaningful business growth for our partners. The opportunity to lead WPP Creative at this pivotal moment is a tremendous honour." He added, "I look forward to partnering with Cindy, Jon and the agency leadership teams to unlock the full power of WPP for our clients and create the conditions for the world's best talent to do the best work of their careers." Powered by WPP Open and the imagination of the industry's best talent, WPP Creative aims to make the full strength of WPP accessible, simple and seamless - turning intelligence into ideas, ideas into influence, and influence into measurable growth multiplier for clients around the world. Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand's digital, print, events, directories, podcast and video verticals. As such he's a key stakeholder in the Campaign Global brand, the world's leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.

McCann's Tyler Turnbull set to be named WPP Creative global CEO. Turnbull, who took charge of McCann in December after the Omnicom-IPG merger, will succeed Jon Cook, who is due to step down by March. WPP is set to appoint Tyler Turnbull, global CEO of McCann, as global CEO of WPP Creative, media networks have reported. He will succeed Jon Cook, who is due to step down by March. It is not yet clear whether Turnbull's role would extend beyond WPP Creative. He also interviewed for the global CEO position at Ogilvy before Laurent Ezekiel was named to it in late 2025. Turnbull became McCann's global CEO last December, after Omnicom completed its acquisition of IPG. He now leads one of the three creative networks under Omnicom Advertising, alongside BBDO and TBWA. Before McCann, he spent over a decade at IPG's FCB. He joined in 2014 to turn around its struggling Canadian business, went on to lead the New York office, became North America CEO in 2019 and was elevated to global CEO in 2022. FCB has since been merged into BBDO following the Omnicom deal.

Publicis Groupe anz's Jessica Farrell to join WPP as chief people officer, Australia + New Zealand. October 6 2026, 9:53 am BY Ricki Green No Comments WPP has appointed Jessica Farrell as chief people officer for Australia and New Zealand, effective 2 november 2026. Farrell joins WPP with more than 20 years of experience in people and culture leadership across Australia, Asia Pacific, the UK and Ireland. She has held senior roles with organisations including Nike, Virgin Active and Red Bull and most recently led the People & Culture function for Publicis Groupe Australia. Over the past nine years, she has helped shape the group's people strategy, culture and talent agenda across the region. In her new role, Farrell will lead WPP's people strategy across Australia and New Zealand, focusing on attracting, developing and retaining talent, fostering a high-performance culture and supporting the group's continued growth across the region. Says Rose Herceg, CEO, WPP, Australia & New Zealand: "Jessica is one of the region's most respected people and culture leaders, bringing deep experience, strong commercial acumen and a genuine passion for helping people thrive. As we continue to evolve our business and invest in our people, Jessica's leadership will be invaluable in shaping the next chapter of WPP in Australia and New Zealand." Says Farrell: "WPP is home to some of the industry's most talented people and iconic brands. I'm excited to join the team and help build an environment where our people can do their best work, grow their careers and unlock their potential. I look forward to working with colleagues across Australia and New Zealand as we continue to strengthen WPP's culture and capabilities." #More creative news #No paywalls #No annual membership fees. Subscribe to Portfolio & Reel for current listings of Australian and NZ ad agency and production company leadership and key personnel