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Anglicare Sydney

Christian nonprofit for care and community support

Senior Marketing Specialist - Portfolio

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeMacquarie Park, AustraliaNo salary listedIn-person

About the Job

Requirements

  • At least 6 years of marketing experience across campaign management, integrated marketing, digital marketing, performance marketing, or portfolio marketing.
  • Ability to navigate ambiguity, solve problems, and adapt to changing priorities.
  • Project management and organisation skills, including the ability to manage multiple priorities.
  • Experience coordinating integrated marketing campaigns from briefing through delivery.
  • Stakeholder management skills and confidence working with cross-functional teams.
  • Experience working with agencies, suppliers, and external partners.
  • Commercial awareness and understanding of how marketing supports business outcomes.
  • Lead generation and customer acquisition capability.
  • Digital marketing, customer relationship management, and marketing automation experience.

Responsibilities

  • Deliver integrated marketing campaigns across digital, print, direct, events, and community channels.
  • Support lead generation and customer acquisition initiatives across the portfolio.
  • Partner with Sales to strengthen the enquiry-to-appointment-to-reservation journey.
  • Develop campaign briefs and manage external agencies, suppliers, and the internal design studio.
  • Deliver responsive marketing for existing and turnover village stock.
  • Use customer relationship management systems, campaign reporting, and customer insights to improve marketing performance.
  • Create content across digital and traditional channels.
  • Support customer events, open home programs, and information sessions.
  • Ensure consistent application of the Senior Communities brand across customer touchpoints.
  • Build relationships with stakeholders across Sales, Operations, and Marketing.
  • Support integrated marketing activity across the Seniors Communities portfolio to strengthen brand awareness, attract prospective residents, generate quality leads, support occupancy growth, and build community connections.

Desired Qualifications

  • Experience in property, retirement living, residential development, multi-site, or service-based environments.
  • Exposure to brand governance and maintaining consistency across multiple customer touchpoints.
  • Experience partnering closely with the sales team.
  • Experience working within a multi-site organisation.

About the Company

Anglicare Sydney

Christian nonprofit for care and community support

Anglicare Sydney is a Christian nonprofit supporting older people and families facing hardship through care, housing and community services. Its aged care work spans residential homes and support at home, while its retirement villages combine independent housing with shared facilities. Community programs cover food relief, financial support, counselling and foster care, with donors and volunteers contributing to its work. The group also runs residential aged care through Infinite Care and Autumn Aged Care in several Australian states. With roots dating to 1856, the organisation took its present form through a merger in 2016 and is headquartered in Macquarie Park, New South Wales.

Company size
5,001-10,000
Company stage
Not listed
Total funding
Not listed
Headquarters
Macquarie Park, Australia
Founded
1856

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