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Red Bull

Manufactures and markets energy drinks

Communications Manager

PR & CommunicationsPosted on Nov 13
Full-timeMilton Keynes, UKIn-person

About the Job

Requirements

  • At least 3 years of experience in a communications, public relations or media relations role, ideally within sport, entertainment, lifestyle or a similarly fast-paced environment.
  • A strong understanding of the international media landscape and the ability to build effective relationships with journalists and media organisations.
  • Strong written and verbal communication skills, including the ability to produce high-quality communications materials to tight deadlines.
  • Experience developing and delivering communications plans and managing multiple projects simultaneously.
  • Strong news judgement and the ability to identify compelling stories and relevant media opportunities.
  • Organisational skills, attention to detail and the ability to manage competing priorities.
  • Confidence working with senior stakeholders and supporting spokespeople in media-facing situations.
  • A proactive, collaborative and solutions-focused approach.
  • Ability to work flexibly, including evenings, weekends and international travel in line with the Formula 1 calendar, up to 18 races plus other team events and testing.

Responsibilities

  • Act as a day-to-day point of contact for drivers, representatives and management.
  • Coordinate media interviews, access opportunities, press activities and media attendance across race weekends and other key team events.
  • Lead the planning and delivery of integrated communications campaigns for key off-track announcements, including special liveries, launches, partner activations and significant moments.
  • Work collaboratively with internal teams to identify communications opportunities and align plans with wider business and marketing priorities.
  • Develop story angles and communications plans that extend beyond race results, highlighting the people, innovation, culture and partnerships behind the team.
  • Draft, edit and distribute press releases, media statements, briefing documents, talking points, question-and-answer documents and other communications materials.
  • Monitor media coverage, identify emerging opportunities and provide regular reports.
  • Build strong working relationships across the team, Red Bull local markets, Formula 1, partners and other relevant stakeholders.
  • Work closely with Marketing, Social Media, Content and Partnerships to align communications activity and maximise storytelling opportunities.
  • Support partners’ communications needs and identify opportunities to bring partnership stories to life through earned media.
  • Ensure relevant stakeholders are appropriately briefed and involved in communications planning and delivery.
  • Contribute to a collaborative and proactive communications culture across the team.

About the Company

Red Bull

Manufactures and markets energy drinks

Red Bull makes and markets energy drinks. It focuses on a signature global beverage and uses a distinct marketing strategy to build the brand. How it works: the drink combines ingredients such as caffeine and sugars (originally based on Krating Daeng) and is carbonated for Western palates, distributed worldwide through large-scale marketing, sponsorships, and events to boost sales. How it differs: it remains privately held by the founding families, avoiding public funding, and relies on a marketing-heavy approach—extreme-sports sponsorships, high-profile events, and a strong brand identity—rather than conventional product features alone. What it aims to do: maintain leadership in the energy-drink category, grow globally through branding and partnerships, and continue expanding its product line and presence without going public.

Company size
10,001+
Company stage
Not listed
Total funding
Not listed
Headquarters
Salzburg, Austria
Founded
1984

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